Paul Hudson to Stand as Candidate for ESOMAR Council 2023

MILNTHORPE, U.K. - Sept. 28, 2022 - PRLog -- FlexMR Chief Executive Officer, Paul Hudson, will be running for a place on the ESOMAR Council for the 2023 – 2024 term. Paul was driven to stand based on the complex changes he has witnessed in the market research, insights and analytics industry over the past 20+ years. He is determined to ensure the sector rises to meet the challenges of a tumultuous global economy, and is prepared for a future that is more interconnected than ever before.

Over the course of his time in the industry, Paul has been a researcher, entrepreneur, business owner and client. His vision for the future of industry is rounded by many perspectives, and he hopes to bring an energetic, forward-thinking voice to the Council. Additionally, Paul aims to bring a passion for innovation, commercial acumen and a drive for inclusion to the role. He is joined by 20 other candidates.

Asked about his reasons for standing, Paul commented, "In the future, I see a connected world where technology is at the core of the business. I see a world which is increasingly hybrid in nature. I see a need to change the way research is reported to be more collaborative, more influential and closer to the point at which decisions are made. ESOMAR is central to this. We need foundations built on rigorous data collection, academic frameworks and robust delivery. But we must also prepare for a changing data landscape; to ready our people and organisations for new ways to bring data, research and analytics to life.

This industry has given me a lot. The chance to fulfil ambitions, to advise great companies and meet brilliant people. I now hope to give something back - to help the sector adapt and bring the same joy to a new, even broader base of people."

ESOMAR Members approved before voting opens and in good standing may vote during the election period of 12 October until 25 October 2022. If you are not a member and wish to vote in support of your preferred candidate, you may still do so. Find out how on the official election page: https://esomar.org/elections

Find out more about FlexMR at: https://www.flexmr.net