The Birthday Company Makes Customer Retention Easy!

June 10, 2008 - PRLog -- Coralville, IA - As small business owners try to build lasting relationships with customers they run into one major problem. There are not enough hours in the day to let all customers know how much their business is truly appreciated.

Created as a marketing tool for professionals, the Birthday Company's (http://www.birthdayco.com) corporate gift delivery services are designed to turn birthdays into business by encouraging company-client rapport. Establishing relationships with clients is vital to building future business-after all, it costs 10 times as much to acquire new clients than to keep old clients-but maintaining those relationships is the key to building a network of referrals.

Maintaining client relationships is the Birthday Company's specialty. By simply creating a free, password-protected account at http://www.birthdayco.com, sending in a list of client birthdays and addresses and choosing a budget, the Birthday Company will establish an automated corporate gift program.

After a gift budget has been established ($2.95 - $55.95), gifts like gourmet chocolates, specialty candies, fancy brittles and delicious toffees will be sent out seven days prior to each birthday. Standard or personalized greeting cards are sent with each client gift, and each mailing includes the company's return address on the package.

Once the client database has been created, it can be fully accessed for changes or additions at any time. The Birthday Company will keep track of what gifts have been sent to which clients, and will never send the same gift twice. The Birthday Company also offers holiday client gifts, as well as thank you and congratulatory gifts and cards.

For additional information contact Dave Chasse or visit http://www.BirthdayCo.com

About The Birthday Company:
Based out of Coralville, Iowa, The Birthday Company was created out of a demand from the financial planning, insurance, medical, and real estate sectors for a better corporate-client gift giving service. Remembering client birthdays is The Birthday Company's business, so that professionals can concentrate on their own business.

Contact:
Dave Chasse
The Birthday Company
http://www.birthdayco.com
dave@birthdayco.com
319.512.1779

Website: www.birthdayco.com