Oval Innovation. Brand Building and Public Relations.

March 5, 2009 - PRLog -- BRAND BUILDING


CONCISE AND CONSISTENT
If marketing is a battle then brand strategy is an essential line of attack in getting ahead of a rival. Brand attributes are easily copied and difficult to protect, but something must be done to differentiate brands from their competitors; that’s where our brand strategy comes into its own.

Great brands win the hearts and minds of customers –over and over again. They help create trust and loyalty. They represent different things to different people and subtly affect the way consumers make choices. A strong brand can lead to success – a weak one can lead to failure. With effective management, however, a brand can be preserved, and whilst products may have a lifecycle, there is no reason why a brand has to die.

We don’t just create strong brands; we position them well, manage, enhance and evolve them effectively.

PUBLIC RELATIONS
PR plays an influential role for companies. It influences the perceptions clients and customers have of you before, during and after their relationship with you, through representing the image of your company. In short, PR matters; it’s vital to get it right.

Our talented team has decades of collective experience between them – lending your brand a wealth of knowledge-- what works, and what doesn’t.

Our service does more for you because we take more time to know everything about you – giving you the leading edge.

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Oval Innovation is a privately owned direct marketing company founded in Kent. With a wealth of experience in our field we consider ourselves to be the UK’s leading direct marketing company with a level of marketing intelligence that’s hard to beat.