Friendster And Globe Telecom Launch The ‘friendster Surf All Day’ Data Plan

July 3, 2009 - PRLog -- MOUNTAIN VIEW, CA – June 24, 2009 – Friendster, Inc., a top 20 global Web site based on traffic* and the #1 social network in Asia, today announced the launch of the ‘Friendster Surf All Day’ unlimited data plan with Globe Telecom. The ‘Friendster Surf All Day’ data plan enables Globe subscribers to access Friendster via their mobile phones for a flat rate of P20, valid for 24 hours. The data plan is ideal for Friendster users who want to stay connected to their network of friends and family conveniently via their mobile phones.

The ‘Friendster Surf All Day’ data plan takes the Friendster mobile experience to the next level.  Never before has a major telecommunications company partnered with a leading global social network to offer a social network-branded, fixed-price unlimited data plan for mobile access to a social network’s mobile site. This enables millions of Globe subscribers using Friendster in the Philippines and globally to access Friendster whenever and wherever.

The ‘Friendster Surf All Day’ data plan is available immediately to all Globe Prepaid subscribers in the Philippines. Globe subscribers can register to the ‘Friendster Surf All Day’ data plan at m.friendster.com from their mobile phones.  From there, users subscribed to the ‘unlimited browsing’ option will be able to access Friendster for 24 hours from their mobile phones without extra data charges. Upon registering for the plan, users will receive an SMS text message confirming the charge of P20 to their Globe account.

After registering for the data plan, Friendster users will be shown a Globe icon in the header of the Friendster mobile site, m.friendster.com, signifying that they are browsing Friendster from their Globe mobile phone. The Globe icon also shows a time indicator that counts down time remaining on the plan. When the plan expires at the end of the 24 hours, users will be directed back to the data plan registration page to subscribe for an additional 24 hours.

Friendster users must have their mobile phones configured to access cellular data using the myGlobe Connect APN to register and use the ‘Friendster Surf All Day’ data plan. Users that do not have the correct myGlobe APN settings can text GO to 2951 or call Globe Customer Service via 730-1000 or toll free via 211.

“Giving Globe subscribers unlimited daily access to the Friendster network at one low price is a major step forward for our millions of users in the Philippines who access Friendster daily from their mobile devices,” said Jaime Ocampo, APAC head of mobile business development at Friendster. “We’re excited to launch this service for millions of Filipinos that want to stay constantly connected to their friends and family in a more cost-effective way,” he said.

“Launching the ‘Friendster Surf All Day’ data plan gives our subscribers an easy way to keep in touch with family and friends while on the go,” said Minette Navarrete (Head, Multimedia Business Group).  “It’s also a direct result of our commitment to building great products for our subscribers,” she added.

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About Friendster
With more than 100 million members worldwide, Friendster is a leading global online social network. Friendster is focused on helping people stay in touch with friends and discover new people and things that are important to them. Online adults, 18 and up, choose Friendster to connect with friends, family, school, social groups, activities and interests. Friendster prides itself in delivering an easy-to-use, friendly and interactive environment where users can easily connect with anyone around the world via www.friendster.com or m.friendster.com from any Internet-ready mobile device. Friendster has a growing portfolio of patents granted to the company on social networking, with more expected over the next several months. Headquartered in Mountain View, California, Friendster is backed by Kleiner Perkins Caufield & Byers, Benchmark Capital, DAG Ventures, IDG Ventures and individual investors. For more information, visit: www.friendster.com.