Make Up For Ever Expands into Sephora, Ion Orchard

Aug. 13, 2009 - PRLog -- SINGAPORE - Following Make Up For Ever’s huge success in Sephora at Ngee Ann City, Make Up For Ever has opened its second counter in Singapore at Sephora ION Orchard, which began operations in mid-July 2009. With this expansion, Make Up For Ever products are now more easily accessible, thus having a better reach on its current fans and gaining new followers.

Having garnered a strong following amongst the professional makeup artists in Singapore, Make Up For Ever now reaches out to public consumers who are as educated and discerning as professional makeup artists when it comes to high-quality products. Make Up For Ever CEO, Nicolas Cordier, says, “I am extremely excited about the collaboration with Sephora Singapore. I am confident that Sephora Singapore will be a bridge to foster and nurture a close relationship between Make Up For Ever and Singapore’s consumer market.”

Sephora ION Orchard will be carrying Make Up For Ever’s best sellers such as Make Up For Ever HD Range, Aqua Range as well as the full range of Faux Lashes. Also available at Sephora are Make Up For Ever’s latest Fall Look 09 colours such as Aqua Eyes and Glossy Full Couleur lip gloss in violet. This vibrant electrifying shade of ultra violet is the next new look for makeup fanatics.


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About Make Up For Ever

The Make Up For Ever craze among make-up artists all over the world can be explained by its professional origins and the credibility of its creator Dany Sanz.

When Dany Sanz and Jacques Waneph established Make Up For Ever, back in 1984, their priority was responding to the needs of the stage and fashion worlds. Little did they know that their company would very rapidly become a major cult brand, a genuine international make-up artists’ asset shared by both professionals and the public at large.

Today, Make Up For Ever carries more than 1,400 products including 125 shadows, 100 lipsticks, and products for body painting and special effects.

In addition to a network of about 20 professional boutiques, Make Up For Ever is now sold at Sephora in Europe, United States and as well as numerous department stores in Asia and the Middle East.

Make Up For Ever Products and Services are now distributed in Singapore by Hue Haven Pte Ltd and are available at the following exclusive locations : -

MAKE UP FOR EVER Academy 39 Stamford Road, #02-06 Stamford House Singapore 178885 Tel 65 6333 0678
Sephora, ION Orchard 2 Orchard Turn #01-05/06 Singapore 238801
Sephora Ngee Ann City Ngee Ann City 391 Orchard Road #B1-05/06/07 Singapore 238872

For further Information, please contact:

Daphne Tan
Access Communications
Tel: 65 6547 8979 Hp: 65 9455 4417 Email: daphne@acccesscoms.com.sg

Sabrina Chia  
Brand Manager (MAKE UP FOR EVER)
HueHaven Pte Ltd
Tel: 65 6333 0678 Hp: 65 9093 9878 Email: sabrina@huehaven.com