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Follow on Google News | Greek Superstar Covers Alo Hayati Spring, 2010 IssueGreek superstar Anna Vissi graces the Spring 2010 issue of ALO Hayati, the world’s premier, English language Middle Eastern culture and lifestyle magazine.
By: Jack Reed Never a stranger to dissecting controversial issues, the 1.2 million circulations ALO presents dueling views on the 2010 U.S. Census. The Spring 2010 issue is on now on newsstands. “Should you give a damn about the 2010 U.S. Census, or should you just damn it?” explores the three decade road the Arab-American population has traveled to be counted in the census. Northridge, CA-based Unique Image Inc. has published ALO Hayati for five years, despite a failing economy that has rocked the publishing industry. Distribution will increase, through new outlets in Europe and the Middle East and via an agreement with Kable Distribution Services. The magazine has also signed a national sales representative in New York, Edman & Company, to further its nationwide advertising and sales strategy. "ALO’s mission – to promote cross-cultural awareness especially between the West and Middle East - has never been more crucial,” says Michael Lloyd, Editor-in-Chief. “Companies are increasingly looking to us as a valued national and international media outlet that brings stellar connections to the table.” The magazine continues to increase visibility, readership and subscriptions. Publisher Wafa Kanan cites the vision that corporations, advertisers and community leaders have in “risking investment in an ethnic, breakthrough publication. ALO is the primary portal for the fastest growing community in the U.S. We look forward to greater interest from Fortune 500 companies as well. There has never been a publication that brings such diverse communities together to overcome barriers between nations.” ALO is forging a new path for the Middle Eastern culture, as other now established ethnic publications have done for their demographics. The rich culture and positive influence of the Middle East is becoming more known. Middle Eastern Americans have greatly contributed to the U.S. economy and to stakeholders of major corporations worldwide. Awareness of this achievement requires open communication, which ALO Hayati represents. Each ALO Hayati issue showcases the most elegant and daring fashion from international designers - from Parisian catwalks, Hollywood red carpets and New York sidewalk haute couture. This month: Elie Saab unveils nine sexy bridal looks. Other Spring 2010 features include examination of the growing trend of Middle Eastern single women over 40; “The Man with Four Wives,”; “Best of the Middle East,” which details power brokers, destinations, music and food that demand notice in the Middle Eastern region; how an Arab-American dealt with an arranged marriage, forcing her to navigate a labyrinth of cross cultural mores; and “Never Judge a Country by a State Department Warning,” which takes readers deep inside Syria, a fascinating country packed with antiquities and dichotomy that is surprisingly safe. ALO Hayati Founder Wafa Kanan recently led the first North American delegation to visit the Syrian Arab Republic. As Founder and President of Northridge, CA-based Unique Image, a brand marketing and creative agency, Kanan assembled a select group of influential media “to connect cultures through lifestyles and experiences,” End
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