Herbalife India launches their first Desi Centric Energy Drink

June 17, 2010 - PRLog -- Bangalore, June 16th 2010: Herbalife India, a leading weight management, nutrition and personal care Company, today launched Afresh instant energy drink mix in a new Elaichi flavour. Specifically produced to cater for the Indian consumers, this product can be purchased from the nearest Herbalife independent Distributors*.

First launched in 2004, Afresh has received phenomenal feedback and users have long been expecting new flavours over the years. .  Inspired by the Indian palate, the Elaichi flavour is 100% vegetarian and like other Herbalife inner nutrition products, it is localized to suit local favour and created in accordance with Herbalife’s science based philosophy. Afresh is primarily an energy booster and can be consumed either hot or cold anytime of the day and comes in two other flavours, lemon and peach.

Commenting on the launch of the new flavour, Mr. Ajay Khanna, Country Head, Herbalife India said, “Herbalife recently completed 10 successful years in India, indicating a growing demand for health products in the market and also resonating the current trend of leading an active, healthy life amongst a large number of Indians. We are constantly working in tandem with these trends to provide healthy meal options, fulfilling Herbalife’s vision of ‘Changing People’s Lives’ and contributing to a healthier world.”

The Afresh energy drink contains two essential ingredients, the exotic Guarana plant which is native to the Amazon forests, and Orange Pekoe. The presence of Guarana in the drink helps sharpen mental alertness, reduces fatigue and elevates energy levels. On the other hand, Orange Pekoe acts as an active thermogenic and antioxidant resulting in the increased levels of calorie burning and fat oxidation, in addition to lowering cholesterol and triglyceride levels.  
Herbalife recently announced their completion of 10 successful years in India as well as their plans for expansion across India.

*To contact your nearest distributor, please call 080 – 4031 1444 or Toll Free – 1800 102 2444for further details.

Note to the Editor: High Resolutions Pictures are available on request.

About Herbalife
Herbalife Ltd.  is a global network marketing company that sells weight-management, nutrition, and personal care products intended to support a healthy lifestyle. Herbalife products are sold in 73 countries through a network of approximately 2.1 million independent distributors. The company supports the Herbalife Family Foundation and its Casa Herbalife program to help bring good nutrition to children. Herbalife's website contains a significant amount of information about Herbalife, including financial and other information for investors at http://ir.herbalife.com. The company encourages investors to visit ifs website from time to time as information is updates and new information is posted.

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Gutenberg Communications
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