Three Squares Inc. President Jaime Nack Delivers Keynote At 2012 Australian Event Symposium

Oct. 18, 2011 - PRLog -- Jaime Nack, President and Founder of the award-winning environmental consulting firm Three Squares Inc. (TSI), delivered a keynote address at the 2012 Australian Event Symposium on October 6th and 7th at the Sydney Olympic Park. Leading Australian events professionals gathered at the symposium to discuss current issues and opportunities within the meetings industry. Ms. Nack was invited to speak based upon her extensive experience in sustainable event production and her proven ability to cost-effectively incorporate green initiatives into company strategies on an international level.

Ms. Nack’s presentation focused on how event professionals can implement sustainability programs that meet the requirements of the 2012 International Standard for the Events Industry (ISO 20121) and Accepted Practices Exchange (APEX) standards. Nack used case studies acquired throughout her 11-year career - including her recent greening of the Inception movie premier and the implementation of a comprehensive sustainability strategy at Comedy Central’s ‘Rally to Restore Sanity’ - to demonstrate ways that sustainable practices can benefit not only the environment, but also an organization’s profitability. Following the keynote, Ms. Nack also participated in a panel presented by the Sustainable Event Alliance which featured local leaders including the Sustainability Manager for the Sydney Opera House, Shelly Rowell.

“I was privileged to hear Ms. Nack speak at the Australian Events Symposium,” said Fran Kerlin, Manager of New Business Development and Projects at Events Melbourne. “While it's fair to say that most people have a basic working understanding of 'sustainability', Ms. Nack certainly opened people's eyes to the extraordinary opportunities out there to create sustainable events that have immense flow-on benefits.  Event organizers now have new tools in their arsenal, allowing them to stage conferences, business events or public events in a more sustainable manner.  Certainly I have a fresh, new perspective on this topic, thanks to hearing Ms. Nack’s strategies.”

Ms. Nack (http://en.wikipedia.org/wiki/Jaime_Nack) was selected to provide the Australian Events Symposium keynote due to her reputation as one of the globe’s top environmental consultants and marketing strategists. In addition to greening such high-profile events as the 2008 United States Democratic National Convention, Ms. Nack recently received a federal appointment to serve a three-year term on the United States National Women's Business Council. She was also named a 2011 Young Global Leader by the World Economic Forum.

“I am very honored and grateful to have been a part of the Australian Events Symposium,” said Ms. Nack. “The event provided a platform to engage with Australia's event industry leaders around building a framework for implementing sustainable event strategies throughout the region.  The keynote illustrated ways in which the new sustainable event standards can be adopted in order to reap environmental and economic benefits.”

Through the active participation of industry-leaders like Ms. Nack, the Australian Events Symposium has become Australia’s premiere gathering place for meeting planners and suppliers to address current industry challenges and identify future solutions.

For those seeking out Ms. Nack for future speaking opportunities, please email info@threesquaresinc.com.

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Three Squares Inc. is one of the nation’s leading sustainability consulting firms. We work with corporations, government agencies and non-profits to green their operations and develop campaigns to expand markets for eco-friendly products and services.