Lonsdale supports the British Boxing Board of Control

April 10, 2012 - PRLog -- Lonsdale has extended its support of fight sports by sponsoring all the British Boxing Board of Control referees contest apparel.

From January, UK boxing referees have been wearing Lonsdale shirts for all British Championships and undercard bouts.

The relationship is a reminder of Lonsdale’s commitment to good sportsmanship in boxing.

Lonsdale General Manager, Ian Campbell said” “Lonsdale is proud to supply apparel to British Boxing Referees. This reinforces Lonsdale’s belief in fair play in the sport and reinforces the relationship between the two parties.”

Robert Smith, secretary from the British Boxing Board of Control added “Lonsdale is a brand with such great boxing heritage. We are delighted they have come on board to support boxing referees throughout the nation.”

For more information contact:
Rae Young Tel: 0207 940 7176 Email: rae@brandnation.co.uk
Jenny Scott Tel: 0207 940 7178 Email: jenny@brandnation.co.uk

ABOUT LONSDALE
Firmly established as the leading brand of British boxing equipment and clothing, Lonsdale is steeped in over 50 years of fight history. From humble London origins the Lonsdale brand quickly became the hallmark of
boxing champions throughout the world, with its legendary quality and authenticity.

It is no coincidence boxing legends Muhammad Ali, “Marvellous” Marvin Hagler, Lennox Lewis, Mike Tyson, Joe Calzaghe and Ricky Hatton have all trained and fought in Lonsdale.

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Brandnation is an integrated marketing, PR and communications agency based in central London, specialising in multi-dimensional creative brand campaigns across fashion, sport, lifestyle and beauty sectors.