International Competition - In which country managers recognize innovations best?

Nov. 30, 2012 - PRLog -- As test object we chose the social media network www.getmysense.com.

getmysense wants to be the answer to current problems in WEB and describes itself as the first Trusted Web 4.0 project, which works with integration of existing online players such as Google, Facebook and so on.

In a control sample, German and English native speaking managers should explain based on limited information what is getmysense.

The German manager responses varied: "I have shown it to three employees, who did not understand" or more polite "This is a complex product".

Shockingly not a single German manager felt prompted to form an own opinion and to invest five minutes to create a so-called sense page at getmysense.

About 50% of all English-speaking managers however tested getmysense.

What do you think, who is in the position to evaluate the product? Where will getmysense spread first?

To compensate so much caution Germany needs excellent marketing professionals to gain the attention of the German manager for the duration of a second.

But isn’t it is a mistake to use the elevator pitch on a product integrating 10 years of development, which attempts to solve holistic many of actually accumulating social and legal problems in the online area.

So we came up with the idea to recommend a video competition to getmysense network along the lines of "What's getmysense for you?"

We are looking forward to the entries under http://video.getmysense.com. Videos are admitted in English or German. We will report the results.

What could getmysense be for you?