Bloomex Opens Operations in Sydney, Australia

Jan. 10, 2013 - PRLog -- As Canada’s fastest growing online florist, Bloomex also now has production facilities in Miami, Florida and Sydney, Australia.  The company’s US production facility based in Miami, Florida has successfully been servicing all of the continental states across the country since 2009. The company is able to fulfill orders delivered to remote locations by using Teleflorists in the USA.  Subsequently, Bloomex continued its successful expansion in August 2011 by launching the Bloomex Australia website; www.bloomex.com.au. To continuously add value to customers Bloomex Australia opened its’ phone lines for customers to call in with custom order requests using the Australian phone number 1(800)451-637, and the company has recently added fruit and gift baskets to their product line, providing more diverse options to their Australian customers.  Due to limited shipping accessibility across the centralized deserts of Australia, Bloomex Australia will initially only be servicing the eastern coast of Australia between Brisbane in the north and Melbourne in the south.  The Bloomex Australia business plan follows the same successful path as that of its Canadian and American counterparts.  By focusing on the eastern cost of Australia, particularly around Sydney, Bloomex targets a smaller geographical area with a large population and potential market, develop a successful business plan based on a strong understanding of the market and clientele and then methodically expand into other areas, within the country. The Bloomex Australian production facility is strategically and conveniently located in Auburn, Sydney, Australia which represents a market of 5 over million potential customers.  The remaining regions along the eastern coast, within Bloomex’s delivery capabilities, represent another 5 million potential clients.  

Bloomex is privately held, and wholly owned and operated in Canada by Canadians. Bloomex has been in the floral business since 2006 and is Canada’s largest florist, online or otherwise. Bloomex offers a full range of floral products, including, but not limited to, Birthday Flowers, Anniversary Flowers, Sympathy Flowers, and Get Well Flowers. Bloomex also offers a full line of Gourmet Gift Baskets, featuring fine chocolates, exotic crackers, tasty nuts, premium crackers, savory seafood like escargot, lobster and smoked oysters, exotic coffees and teas, a wide range of sweets and candies, crispy chips and pretzels, and premium gourmet cheeses from both Canada and abroad. For the more health conscious Bloomex also carries a full line of Fruit Baskets, featuring D’Anjou Pears, Fuji and Granny Smith apples, juicy navel oranges, Pineapples, Plums, Peaches, Kiwi, Grapes, Melons, Cherries and Mango that are a popular year round item. They have recently added Fresh Homemade Cookies and Gourmet Chocolate. Bloomex offers both online direct or toll-free, operator assisted purchases. Bloomex is currently in the process of developing and launching a mobile dedicated site to cater to the fast growing Smartphone and handheld device markets. They also sell Wedding and Bulk flowers through their Canadian owned and operated, dedicated online bulk flower affiliate – BunchesDirect (http://bunchesdirect.ca).
Products available in Australia and the United States may vary from products available in Canada.  For full details on which products are available in each of these countries, please visit their respective sites. Bloomex Australia: www.bloomex.com.au & Bloomex USA www.bloomexusa.com