clearString Releases New Sitecore Alternative for Web Content Management & Web App Development

HARTFORD, Conn. - May 23, 2013 - PRLog -- clearString today announced the availability of the newest release of the company’s integrated web content management and web application development suite. clearString now offers the SMB and cost conscious Enterprise the power and tools they need to engage their audiences with a highly relevant personalized experience without the bloat, expense or installation and maintenance problems of other commercial or open-source alternatives.

"Today's SMBs customers expect a high level of engagement in all interactions, both B2B and B2C," said David Rose, clearString CEO. "Personalized content is becoming the gold standard. Companies must be able to respond quickly to tailor their web presentations to different users, and clearString enables that http://www.clearstring.com/business. Creating Mobile Web versions, different language versions, incorporating Affiliate or Associate schemes, managing different views for Intranet, Visitor or Registered Customers must be easy and straight-forward ... and ongoing management must not require IT department involvement."

clearString is the only integrated Web Content Management and Web Application Development software designed for the SMB. At its core is the highly sophisticated neatComponents™ platform engineered to make installation, creation, management and distribution of data driven web content and applications possible by anyone with ordinary office skills. clearString http://www.clearString.com/content-management-system is built on a Windows foundation for ease of maintenance in a Business Environment and has multiple hosting options from high security Intranet through to the unlimited capacity of Amazon Cloud Services. Robust, affordable training is available direct from clearString in the USA and UK.

"The cost savings and marketing benefits can be enormous," continued Mr. Rose. "clearString http://www.clearstring.com/web-application-development-so... can empower an entire organization from a few key workers. They can create an unlimited number of master 'template' sites, configured and ready to go, that non-power users can import and use instantly. This simplifies creating 'landing-page' or 'micro-sites' so that Marketing can quickly get new ideas to market or respond instantly to trending comments in Social Media. Imported micro-sites have fine grain controls built in so that non-power users cannot damage them. You retain overall control of the corporate image. And you never have to wait for IT."

clearString is not dependent on .NET or 'Personal Home Page' coding but instead uses the best of the best current technologies to integrate web design, data integration, user management and security into a proprietary licensed software suite designed for one-click install onto Windows platforms. clearString is very competitively priced with an Enterprise license for the Content Management System with an unlimited number of concurrent users, unlimited records and unlimited public access at under $10,000 per server.

Background for editors

About clearString:
clearString web development software makes it effortless to build highly functional websites and apps and still have full control over style, design and appearance: this is not a ‘template’ system. clearString dynamically writes the code to automatically build the site or application around the content. Low hosting costs - sites and applications run on any Windows machines or a bare bones Cloud or Hosted server.

Control of the the hosting location gives total data security . There is no additional web development software to buy - use any standard web browser. No additional license costs for an unlimited number of developers and system users. Web-professionals can use clearString web development software to develop faster and more efficiently, creating opportunities for cost savings and more time to offer their customers greater technical sophistication.

clearString uses the neatComponents engine.
neatComponents is a comprehensive web development and self-hosting platform that creates W3C compliant websites and web applications. neatComponents has been coded from the ground up by Enstar to enable efficient and effective development, managing the markup (source code) and compressing it for transmission.

More about clearString for Businesses:
www.clearString.com/business
More about clearString for Web Pros:
www.clearString.com/web-pros

About Enstar
Enstar was formed in 1995 to develop 'IT' based businesses. It has offices in the UK and in Connecticut, USA. Their goal is to make world-class Internet technology affordable with an emphasis on email and Internet technology.

Enstar created the neatComponents web and database integration system that provides the backbone for clearString. Enstar are proven technology innovators with a business heritage of over 60 years working with blue-chip companies, the entertainment industry and government.

More about Enstar (corporate background):      www.enstar.net