Cosmetic Surgery Company Changes Ads After Probe, News Source Reveals

ESSEX, Ontario - July 4, 2013 - PRLog -- An article was recently posted in USA Today regarding a settlement in Florida that made a national hit on cosmetic surgery company. It’s called Lifestyle Lift. The said firm said to promote a cheaper, less invasive facelift methods. Also, it has agreed to stop using the words “revolutionary procedure” in all their advertising strategies.

Lifestyle Lift spokesperson Rebecca Shaw says that “the company will no longer ‘call it a revolutionary procedure’ and will instead say that their facelift is a ‘new approach to a well-established procedure’."

There was a patient named Joyce Wooten who filed a complaint on Florida Attorney General Pam Bondi’s office. She believed that Lifestyle Lift was “a painless procedure with quick recovery” based on their ads. But instead, she said that the first procedure she undergone allegedly “ruined her life”. She received corrective surgeries at no cost when she threatened the company with a lawsuit.

Together with the changing of words in their ads, Lifestyle Lift was to indicate that their models are paid and must state what procedures these persons they have received.

The said company also made an agreement to give a 25 thousand dollar donation to seniors vs. Crime and pay the Florida Office of Attorney General for all the costs and legal expenses totaling to about $151, 238. People in Florida who looked for facelifts between the dates June 2009 until June 10, 2013 from the said company may have refund from the settlement. The patients who will the refunds are those who have canceled their surgeries and didn’t get the refund for their down-payment.

Lifestyle Lift commonly uses “oral sedatives and injections of lidocaine” instead of general anesthesia when they perform mini-facelifts which leaves the patient partially asleep. Without using intravenous anesthesia clearly means that the facility doesn’t need to be accredited. Only half of their centers are accredited, however, Shaw says that they are trying to have them all accredited.

About four years ago, Lifestyle Lift was also fined 300 thousand dollars in New York because they created fake online reviews. FTC former director believes that these two huge settlements are “very strong signal to this and other companies to pay close attention to the requirements."
“Safety is always the first issue when it comes to any form of plastic surgery,” says Dr. Bradley Hubbard from http://bradleyhubbardmd.com/. “Interested people should really get tons of information before signing up for the procedures.”