Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | World of Beer Taps Stone Brewing Co for Monumental EventPopular Craft Beer Tavern Collaborates With Stone Brewing Co. for Nationwide Simul-Tapping
By: Hype Group For the simul-tapping event, Stone Brewing Co. recreated a beer previously only available at the brewery and revived it solely for this World of Beer event. Stone Ruination Grapefruit Slam is Stone Ruination IPA dry-hopped with grapefruit peel to enhance the citrus notes and over the top hop character this beer is known for. Stone Brewing Co. was established in 1996 by Greg Koch and Steve Wagner in North County San Diego. Since that time, Stone Brewing has become the 10th largest craft brewery in the United States, is distributed in 40 states and owns two farm-to-table restaurants and a farm in Escondido, Calif. “I had an opportunity to try Ruination Grapefruit Slam and was blown away!” said Marc Sawyer, Director of Brewery and Distributor Relations at World of Beer Franchising, Inc. “As huge fans of Stone Brewing Co., we’re honored and excited to put on this simul-tapping event with them and look forward to sharing the exclusive brew with all of our guests.” “Partnering with the various World of Beer locations for the simul-tapping event is going to be fantastic,” said Stone Brewing Co. Director of National Sales Jason Armstrong. “Not only do we have multiple locations participating, we are tapping a truly unique beer crafted specifically for this event. We hope our fans will come out to each location and help us celebrate the unique occasion.” For the ‘Stonehenge Simul-Tapping,’ “We’re excited for this event because Stone Brewing Co. is a fantastic company, and with them we are able to offer something unique and exciting to all World of Beer guests,” said World of Beer CEO Paul Avery. “They have crafted an amazing beer specifically for us, and we couldn’t be more honored.”[bt1] The ‘WOB Culture’ is unlike any other. The specially trained staff has completed an extensive, two-week beer school, and are on-hand to guide customers through the World of Beer experience centered around a global menu of beverages, live music and televised sports. WOB steadily rewards its customers by offering a Loyalty Club Program that enables them to earn points on trying different beers. Guests earn one point for every different beer purchased at WOB, gaining them access, appreciation and rewards. The program is available to all guests, and is easily accessible through the app (available for iPhone and Android smartphones) WOB was founded in Tampa, FL in 2007. Currently, 45 taverns are open in 14 states (FL, AL, VA, TX, WI, OH, IL, NC, GA, AZ, CO, SC, MI and WA). Locations to follow are New Brunswick, NJ, Brandon, FL and The Villages, FL. World of Beer Franchising: About Stone Brewing Co: Known for its bold, flavorful and largely hop-centric beers, Stone Brewing Co. (http://www.stonebrewing.com/ Hype Group: Hype Group is a full-service marketing, advertising and public relations agency. Visit www.hypegroup.net. Editors: For details, or to schedule an interview contact Brooke Boyd at brooke@hypegroup.net or 727.623.9085. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|