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Follow on Google News | HunTed Consulting Services successfully launches its first incubation projectIraved Finserve is touted as India’s first commodity futures knowledge and consulting company, with a major focus on bullion trading. Previously known as commodityface.com, Iraved went through a massive re-structuring and re-branding process over the past 6-8 months, with assistance from experienced consultants of HunTed Consulting. HunTed’s consultants worked as an integral part of Iraved’s team by evolving strategies and plans, mitigating risks, providing policy advices and giving constant support through a guided approach. HunTed provided a bouquet of services – starting from business strategy, content, research, branding, marketing to PR and communication support. Understanding the pain-point of the client, that is, re-branding the company from being a platform provider to commodity analysts to a premier provider of futures market strategies and investment advisory consulting firm, HunTed developed a strategic roadmap by creating a brand appeal around the core proposition of Iraved. After intensive brainstorming sessions with the client, HunTed created a new brand approach for Iraved, giving it a fresh identity, website and other peripheral communication tools. Launched on the auspicious occasion of Akshay Tritiya on April 21, 2015, Iraved Commodity has since been garnering positive responses from the market. Speaking about the success of the incubation project, Rahul Agarwal, Founder of Iraved Commodity said, “It had been a great working association with HunTed. They approached me at a time when I was looking at expanding my reach by re-launching my platform. Through their guided consulting approach, they were able to integrate with Iraved’s team, understanding every issue that the company was facing and providing plausible strategies and implementing solutions.” Elaborating the consulting approach of HunTed, Roopa Gupta, Director – Strategy & Marketing, said, “After identifying the pain point of a company, we brainstorm about possible solutions, testing them in a de-risked environment before implementing them on a large scale and thereafter, mobilize our team of strategists, researchers, designers and editors to work in collaboration with the client, to achieve certain targets within a given timeframe. Everything we undertake is measured in ROI terms and we constantly assess the strategies implemented to find its efficacy for the project. Being our first incubation project, we had our consultants on-site, providing constant support to the client throughout the transition process. The team is now rearing to undertake another challenging project.” Carving a niche for itself in the business consulting environment, HunTed is especially focusing on the media and communication sphere. Commenting on its core proposition, Asha Dey, Chief Content Strategist, HunTed Consulting said, “What most organizations fail to notice is that they need to communicate right with their audience and speak their language in the media – be it traditional or new age media. You might have a great brand or a great product, but if the target audience does not hear about you in a lucid manner, you will never be able to impact the bottom-line comprehensively. And, that’s where HunTed is filling the gap. With Iraved, we created a brand appeal that communicated with the target audience in such a manner that it fulfills their requirements, while creating a loyal client base. We are looking forward to extending our learning from our first incubation project to other clients as well.” About HunTed HunTed is a specialised consulting services company, providing strategic support for creating brand value and generating revenues through growth-oriented media and communication strategies. Through its unique and exclusive strategic insights, HunTed endeavors to create exceptional branding solutions, distinctive marketing strategies, compelling media and communication campaigns and sustaining revenue opportunities to help businesses scale-up their venture. Some of the specialised service offerings of HunTed include - Branding Solutions, Media & Communication Advisory, Content Strategy, Marketing & Sales (Traditional & Online), Business Strategy and Business Incubation. Founded in 2012 by experienced media and communication specialists, HunTed has over the years created new standards in the industry through highly customised solutions - be it while incubating projects or providing revenue avenues to the clients. To know more, visit www.huntedconsulting.com About Iraved Finserve India’s first commodity futures knowledge and consulting company, Iraved is a premier financial investment and advisory firm that aims to provide secure investment options through commodity market advisory, bullion market strategies, agri business investments and other financial tools. Led by seasoned experts and advisors with decades of experience in commodity and bullion market, IRAVED – formally known as commodityface.com – has been the first choice for many investors trading in the futures market over the years. The USP of Iraved’s online platform is to provide accurate market predictions, research-based investment advisory, commodity data from leading national commodity exchanges and professional consulting approach that have made the company a name to reckon with in the industry. The company has a diverse portfolio of client base, including retail investors – high net worth individuals (HNIs), non-resident Indians (NRIs) – along with financial institutions and corporate clients. To know more, visit www.iravedcommodity.com End
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