Study: B2B online marketplaces vary greatly in focus, target region and monthly traffic

BERLIN - Aug. 19, 2015 - PRLog -- B2B platforms and portals such as Alibaba, TradeIndia or ThomasNet consistently achieve top search engine ranking positions for B2B terms and therefore increase the online visibility of a company’s product portfolio.

However, many features are to be considered when choosing an online B2B portal. The results of a recent study by SaaS provider Kyto show that B2B platforms differ considerably in focus and payment options. The interactive infographic provides a direct comparison of large international B2B platforms and gives insight into their main visitor groups.

B2B marketplaces are not only useful to increase one's online presence but also a great option for companies wanting to test sales activities before setting up a subsidiary.

The interactive infographic can be found here: www.kyto.com/b2b-marketplace-comparison

Kyto, headquartered in Berlin, is an international software-as-a-service provider supporting industrial companies by giving in-depth advice on B2B marketplaces and managing various company profiles in a central manner.