Kentico appoints Bill Cunningham as Chief Revenue Officer

BEDFORD, N.H. - Oct. 4, 2023 - PRLog -- Kentico, a leading provider of digital experience platforms (DXPs), is pleased to announce the appointment of Bill Cunningham as its new Chief Revenue Officer. In this role, Bill will play a pivotal role in shaping Kentico's commercial strategy, fostering growth, and strengthening the alignment between marketing and sales functions.

Bill Cunningham brings a wealth of experience to Kentico, with a strong background in website experimentation and conversion optimization. His previous company SiteSpect frequently encountered Kentico's solutions in their implementations, recognizing the platform's popularity and success.

Over the last fiscal year, Kentico has achieved an impressive 47% growth in Annual Recurring Revenue (ARR), and with the launch of its innovative platform, Xperience by Kentico, is determined to continue scaling its success. Xperience by Kentico (https://www.kentico.com/platforms/xperience-by-kentico) represents the future of digital experience platforms (DXPs) and stands as the only true single-vendor composable DXP with a unique multichannel hybrid headless approach.

"I'm excited to welcome Bill to our leadership team. His experience will help us to execute our commercial growth strategy, bringing our unique platform to the market after successful adoption among first partners and end clients. Bill proved his ability to scale similar companies and we are looking forward to leveraging his knowledge" commented Dominik Pinter, the CEO of Kentico, on his choice to appoint Bill Cunningham to this role.

Speaking about his decision to join Kentico, Bill Cunningham stated, "The opportunity in the marketplace for Kentico to expand was very interesting to me. The move to a SaaS platform is something that is exciting to me. I come from a SaaS background and having been through this type of growth before and seen these product transitions before, I was excited about the opportunity that it presented. And then meeting the people that I've met over the course of the process of coming onboard just made it a more attractive opportunity."

Bill Cunningham's vision for Kentico aligns with its commitment to being an easy-to-use, easy-to-deploy tool that empowers marketers and developers to achieve their goals. He emphasized the importance of digital transformation and exploitation, enabling organizations to leverage opportunities in the market effectively.

Regarding the vital role of agency intimacy in Kentico's success, Bill Cunningham emphasized, "Agency intimacy is vital for our success. Those companies in the space who are just selling the software and relying on the customer to do it themselves will be finding themselves with very high churn rates because the product itself isn't enough. You have to have the support in place, and you have to have the capabilities in place."