The "I don't have time for training - I've a job to do" problem solved

Feb. 12, 2009 - PRLog -- In an Institute for Corporate Productivity survey from January 2009 with 426 corporate respondents, 84% of companies expect their organisation's productivity is likely to rise in the coming year. 2009 will see an unprecedented focus on employee productivity as employers look to get as much out of existing infrastructure as humanly possible.

This productivity focus conflicts with the clear need for workforces to take time out to keep their skills uptodate and learn how to be more productive. "I don't have time for training - I've a job to do" is a common cry heard along corporate corridors today. Knowledge workers are reluctant to leave their desks because of the pressures of hitting deadlines and the fear of being seen away from their desk.

The 8.45 Club solves this problem and provides an alternative to traditional methods of learning by delivering (no more than) 10 minute video-based ‘advicelets’ to inboxes over a period of weeks. Courses can be bought off the shelf or built for corporate needs such as employee induction programs, management briefings or customer product training.

"… it looks like it has a real application where people are cutting back from expensive, out-of-office training courses but still need to invest in their people," said one experienced venture capitalist who trialled the service.

Mark Copeman, founder and MD of the new venture said, "The response to the trials has been better than I could have imagined. People have been telling me that this is absolutely the right proposition for a marketplace which is stuck in the dark ages. No one has time for 3 day off-site courses any more, isolated from their colleagues and customers. Bite-sized learning before you start your day is the way forward."

With the service now live, free trials of some of the off the shelf courses are available at http://the845club.com and the team are now taking enquiries for bespoke projects.

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About The 8.45 Club

The 8.45 Club is a video-based, online publishing company. We specialise in creating and delivering bitesized chunks of training and content to people’s inboxes, which last no longer than 10 minutes per day and are spread over a series of weeks.

http://the845club.com
For all enquiries, please contact support@the845club.com
The 845 Club is a domain and venture owned by Being Smarter Ltd.