Norsan Media and C2G Come Together For Urban Youth

May 12, 2009 - PRLog -- Charlotte, NC  – Norsan Multimedia, the largest Hispanic Media Group in the Carolinas has established a partnership with Concrete2Green, LLC (C2G), the premiere urban soccer company.

This partnership will work to provide urban youth, particularly Latino and African American, with a powerful forum for self-expression through soccer and the arts. The C2G Kid’s Club will be the first initiative from this partnership.

Concrete2Green is a maverick in community building and utilizes Futsal/Street Soccer as a vehicle for social change and multi-cultural learning. The company enters once abandoned spaces in urban areas and revitalizes them, giving youth safe places to play. Concrete2Green feels the C2G Kid’s Club will serve to broaden the perception of soccer in America, and aid in promoting acceptance of cultural differences, while making soccer more socially acceptable in populations that are not currently represented in the sport. Through the C2G Kid’s Club, Norsan and C2G will provide youth with more than just the opportunity to learn about the game of soccer, it will ensure positive community involvement, encourage athletic and artistic activity, offer an alternative to at-risk behaviors and give children an opportunity to learn about different cultures, which will open a new world that extends past their city block.

“C2G is revolutionizing soccer and how it is perceived in the US, and we feel that partnering with a company like Norsan Media Group is a great step in helping change the perception,” says Akbar Majeed, Co-founder of C2G. Edgar Saucedo, Norsan’s GM says, “We look forward to a successful partnership with Concrete2Green as we work together to forge relationships that cross cultural barriers and provide opportunities for our youth”.

Located in Charlotte, North Carolina, Norsan Media Group owns and operates four Spanish format radio stations and one weekly publication. Norsan’s platform is not limited to radio and print, it also has the two most visited Spanish Internet sites in Charlotte, along with a mobile media division. Norsan Media owns Mi Gente Spanish Newspaper in Charlotte as well as a sister publication in Jacksonville, FL, both publications have been the leading Spanish-language newspapers for the past four years in these markets. Norsan Media is one of the fastest growing Latino broadcasting groups in the country, with stations in Florida, North Carolina, South Carolina, and Tennessee. In Charlotte, Norsan Multimedia owns and operates: 106.1 FM La Raza, 102.3 FM Latina, 1310 AM Radio Formula, and 1060 AM Alfa, the only Spanish Christian radio station. For more information, please visit their website at www.norsanmedia.com or call 704-405-3172.

Concrete2Green, (C2G) is a socially conscious, grassroots company that uses innovative and eco-friendly strategies to grow the sport of soccer in inner cities, urban & underserved communities in the United States & throughout the world. www.concrete2green.com or 704.248.4901

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Conrete2Green LLC., is the country’s premiere urban futsal/soccer company. Concrete2Green, (C2G) is a socially conscious, grassroots company that uses innovative and eco-friendly strategies to grow the sport of soccer in inner cities, urban & underserved communities in the United States & throughout the world.