Franchise Website Bucks the Recession Trend with New Recruit

Oct. 19, 2009 - PRLog -- http:///www.totalfranchise.co.uk  - the leading website for people interested in starting a business through franchising is thriving in the recession.  This week, it has announced new expansion through the appointment of Laura Payne as new Website Marketing Manager.

After 8 years in the marketing and promotions industry, Laura’s new role involves a balance of client management in relation to promoting their franchise opportunities on the TotalFranchise group websites while developing relationships with other suitable media to increase the volume of visitors and users of the websites.  

Laura said: “I am really looking forward to developing companys' marketing in the growing franchise sector.”  She said: “I always enjoy a challenge and I am particularly enthusiastic about realising the enormous potential in our FemaleFranchise.co.uk site that focuses on a variety of franchise opportunities for women.”

The TotalFranchise Group of websites is a network of five unique websites that dissect the franchise industry, enabling prospective franchisees to see more depth of information about the kind of businesses that suit them, such as van-based franchises, white-collar franchises and retail opportunities. There is also a site dedicated to helping women to start their own business through franchising too.  The sites contain all types of franchise investment opportunities as well as useful guides and research aids.

Director of TotalFranchise Group Nick Tubb comments: “Laura’s greatest strength is the understanding of the business issues surrounding franchises and more importantly how to explain this to the public who are at the start of their journey.”

Nick said: “Market conditions have been challenging in the past 18 months, but I’m delighted that our dedication to great client service has enabled us not only to maintain a stable business but to continue to develop according to our goals.  Laura’s appointment is a significant step in this progress and means we are well set to thrive in 2010.”

Outside work, Laura’s interests include shopping and researching new media and technologies.  She can often be found in SecondLife combining the two!!

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TotalFranchise is the essential resource for starting a franchise business. Contains all types of franchise investment opportunities as well as useful guides for a person to safely and successfully conduct their own business start-up process.