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Follow on Google News | Hyundai Motor’s Attractiveness to Today’s Maryland Delaware Consumer Hurls Them to Rival AllWhy does Hyundai Motor Company enjoy tremendous growth while other Auto giants struggle in a failing economy? Savvy moves made by Hyundai Motor, have fundamentally brought the market right to their front door step.
By: Preston Motor Increasing production and shinning a bigger spotlight on them through advertising, Hyundai Motor has earned an impressive 30% increase in U.S. sales in July and August, while the industry competition suffered a 7% loss during that same period. Shifting the consumer’s attention with a better product, Hyundai then introduced several “economy rescue” plans to further stimulate consumer spending with a safety net. The very appealing “Hyundai Assurance Program”, launched in January of this year, gave buyers who recently lost their jobs a “no questions asked – no penalty” option to return their vehicles. A month later Hyundai again presented a plan in which they would agree to cover vehicle payments for three months while buyers who had lost their jobs sought new employment. This program not only helped the consumer through a tough time, but also allowed them to keep their vehicle in the process. Hyundai, whose desire is to fight through this economy, also looked out for its dealers. Preston Hyundai in Hurlock, Maryland, along with all Hyundai Dealers, benefited from the company’s guarantee of receiving the up to $4500 payment per car sold under the Cash for Clunkers program. Rather than making its dealers wait for government reimbursement, Hyundai made those payments directly to the dealers. So while dealers of Hyundai’s competitors suffered a cash crunch from slow government payments, Hyundai dealers enjoyed the benefits of increased sales. For more information about Preston Hyundai please visit Maryland and Delaware Hyundai Car and Truck Dealer or http://www.prestonhyundaiusa.com About Preston Automotive Group Preston Automotive Group services the Delaware, Maryland, Virginia and Pennsylvania area with Ford, Lincoln, Mercury, Mazda, Suzuki, Hyundai, and Nissan brands. The auto group carries the largest selection of new and used cars. Additionally, the dealership services all makes and models, both imported and domestic cars with ASE certified and factory trained technicians. To learn more, visit Dealer of Maryland and Delaware or http://www.prestonmotor.com For more information: Brent Durham Preston Automotive Group Internet Marketing Manager 410.673.7171 ext. 1148 BDurham@prestonmotor.com # # # New and Used car and truck dealer serving Maryland Delaware and Virginia. We also specialized in service work for all vehicles. We carry Ford Lincoln Mercury Hyundai Nissan Mazda Suzuki and Chevrolet brands. End
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