Follow the 10 Commandments of Networking for More Business

Nov. 22, 2009 - PRLog -- For a start-up or small business, networking can provide a lifeline of support and business generation.

Even if you're the sole owner operator of your small business, there's no need for you to go it alone. Joining business organizations or networking groups lets you interact with like-minded people who can be invaluable sources of information and support - and increase your business success.

Networking can help you improve your business performance, products and staff skills. It can also help you develop knowledge and skills.

You can use networking to boost your reputation and gather new referrals.

Effective networking doesn't just happen, you have to put in the effort. When time is at a premium it helps to research networks in your area so that you can concentrate on those that will benefit your business most.

You may meet customers, competitors, suppliers and service providers who are all looking for similar benefits and to widen their contact base.

Many business network groups also offer other benefits to members, such as discounts on particular services or products, or special promotional opportunities.

For example, many networking groups offer members the chance to present their business to the group, or get specific business advice. Business network groups with web sites often allow members to list their businesses in their online directories for free, or advertise without cost on their sites.

Besides the support and camaraderie, belonging to business network groups can increase your business' credibility. Many potential clients or customers view membership in relevant business groups as a sign that you're an established business and accepted by your industry.

If you want to gain the most out of business networking, follow the Ten Commandments of Networking!

•   1) Thou shalt drop the "what is in it for me?" attitude.
•   2) Thou shalt listen.
•   3) Thou shalt build a relationship.
•   4) Thou shalt give the first referral.
•   5) Thou shalt not tell others of the referral you require; thou shalt "show them" with a story.
•   6) Thou shalt be specific of the type of referral.
•   7) Thou shalt reciprocate when appropriate.
•   8) Thou shalt participate in the network executive, functions, and network time.
•   9) Thou shalt thank the person who gave a referral.
•   10) Thou shalt follow up on the referral within 24 hours.

Business networking is productive and fun, and that is why it will always be part of the Bigger Picture:  http://www.SkunkworksSolutions.com

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