International Christian Media Giant Zondervan Inks Deal with EEWMagazine.com

With traditional print magazines rapidly folding, smart companies are acknowledging the power of faith-based urban online media outlets like EEWMagazine.com
 
 
Karen Clark Sheard currently featured in EEW Magazine online
Karen Clark Sheard currently featured in EEW Magazine online
April 9, 2010 - PRLog -- Empowering Everyday Women Online Magazine (www.eewmagazine.com) rated the #1 urban web publication for Black Christian women, has been tapped by Christian media and publishing giant, Zondervan, to boost the faith of women of color through the promotion of Stacy Hawkins Adams' new book, Who Speaks to Your Heart? Tuning in to Hear God's Whispers (Harper Collins)

News of EEW Magazine inking a deal with the largest bible publisher in the world, for a marketing, promotion, and branding campaign for one of its premiere authors, demonstrates the shift in media from its sole focus on traditional magazines. In 2009, MediaFinder reported that a total of 369  magazines folded, but non-traditional web publications like EEWMagazine.com were shown to be thriving and competitive, representing the dawning of a new era in the web publishing industry.

Once considered a small, marginalized site with less than 10,000 readers, EEW Magazine now reaches an active database of more than ¼ million Christian women of color in the US alone and thousands more abroad—placing it as the emergent leader in the category of urban faith-based web publishing.

“We are excited that Zondervan has chosen to partner with EEW Magazine. Both my team and their team have the same goals—to boost the faith of Christian women, ” says media maven Dianna Hobbs, Founder and Editor In Chief of EEWMagazine.com.

Says Hobbs, “Through partnerships like this, we are able to connect our broad base of readers to the kind of books and resources that fuel their faith. It's a great thing to see that EEW Magazine is viewed as an  important part of the broader publishing  landscape.” EEW Magazine is also currently partnering with Lift Every Voice Books, an imprint of Moody Publishers.

EEW Magazine's campaign for Stacy Hawkins Adams' new book, Who Speaks to Your Heart? begins May 3.

About Zondervan
Zondervan, a HarperCollins company, is the world's largest Christian publishing brand. The international communications company has served the Christian market for more than 75 years. Their mission is to be the leader in Christian communications meeting the needs of people with resources that glorify Jesus Christ and promote biblical principles.

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About EEW Magazine
Empowering Everyday Women Online Magazine (EEWMagazine.com) is rated #1 in its niche market, reaching an active database of more than1/4 million+ subscribers, comprising African American Christian women from 25-55 as its core supporter base.
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