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Follow on Google News | Respected Litigation Support Firm Seeks Help With CampaignTargeting the top 100 law firms nationwide, MOS Creative is asked to develop a micro site and email campaign for Washington, D.C. based process server, Torri’s Legal Services.
By: MOS Creative With more than 20 years’ experience in tasks related to the service of process, Torri’s specializes in personal service and convenience for its clients. The firm wanted to highlight its responsiveness and ease of service in a new campaign. MOS developed an email blast campaign and a multi-page micro site that emphasizes the “sophistication” Keeping the interests and appeal of Torri’s targeted clients in mind, MOS Vice President and Creative Director, Alex Kutsishin, explains that “it’s about creating Torri’s identity as an invaluable resource. These Lawyers don’t want to be lectured at or sold to. What will catch their attention is the prospect of making their lives easier.” In addition to details about how Torri’s “Sophisticated Process Serving Program” works to make the litigation process simpler for clients, MOS’ creative team designed a less serious section of the site that provides law-inspired comic relief. Potential clients can find law jokes, funny stories about stupid criminals, ridiculous laws and other legal blunders. # # # Since 2005, MOS has provided innovative graphic design concepts and marketing strategies to a variety of clients. End
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