Kinesis Survey Technologies Introduces New Card Sort Feature to Further Enhance Survey Development

May 20, 2010 - PRLog -- AUSTIN, TX (May 20, 2010) - Kinesis Survey Technologies, LLC (Kinesis), the industry leader for robust and scalable survey software and panel management software solutions, today announces the addition of a card sort question type to the Market Research edition of its popular Kinesis Survey™ product.

This easy-to-use feature enables "point-and-click" programming of sorting exercises and supports both sortable text and media categories. It offers a flexible number of categories, the ability to randomize/rotate/anchor categories and/or choices, as well as the ability to display options in a list or a stack.

“The utilization of our new card sort feature is as simple as programming a radio question,” said Kinesis President Leslie Townsend. “Using a pull down menu in the interface, clients are able to program complex, multi-bucket drag and drop questions without any prior programming experience, and without the extensive use of scripting languages as required in other survey software applications.”

The new card sort feature also offers cross tabulation support and customized reporting capabilities including real-time hierarchical cluster analysis, a multidimensional scaling map, and output compatible with third-party card sort analysis software including SynCaps.

“Card sort is a valuable question type in survey development, and further enhances the Kinesis Survey™ product offering,” Townsend added. “We are pleased to bring this additional functionality to our clients, and with the same ease of use that they have come to expect from our applications.”


About Kinesis Survey Technologies

Kinesis Survey Technologies, LLC provides a comprehensive survey and panel management product suite to advance innovation in both wireless and web-based market research. Delivering easy-to-use, intuitive applications, Kinesis software products can be effectively utilized without deep programming knowledge yet are robust enough to perform the most complex of survey and panel functions.  Headquartered in Austin, TX, Kinesis offers product versions for both the market research industry and enterprise business organizations, and proudly supports next generation research applications worldwide. For more information, contact sales@kinesissurvey.com, call (512) 590-8300, or visit www.kinesissurvey.com.


For press inquiries, please contact:
Holly Rios
Tel: (512) 372-3223
Email: holly@kinesissurvey.com

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Kinesis Survey Technologies, LLC provides a comprehensive survey and panel management product suite to advance innovation in both wireless and web-based market research.