Lytess Delivers A New Line to Help Mom Get In Pre-Baby Shape In 28 Days

Aug. 17, 2010 - PRLog -- For new mother’s struggling to shed stubborn post-pregnancy weight or adjusting to a changing body, undergarments can be uncomfortable and may not fit properly. A new line of corrective undergarments by Lytess called “New Mom” ($60-$65) was created to help mom regain her pre-baby figure in just 28 days, comfortably and without restriction. The lingerie collection is available in several options, including a Lift Up Bra, a Full-Waist Panty (bottom shaper), and a Tummy Brief; all styles in white. The new line is an extension of the brands highly popular cosmetic line of shapewear and outerwear, and was created with a unique Triple Action Complex to nourish, repair, and make the skin toner and more firm. Since 2003, Lytess has been the leading brand of cosmeto-textiles in Europe and is now available in the US in select retailers around the country. The “New Mom” line will be available exclusively at BareNecessities.com and BlissWorld.com starting this fall 2010.

Unlike anything else on the market today, the garments within this new line are not only comfortable and very soft, but each is created with Lytess’s uniquely formulated Triple Action Complex which contains all-natural, paraben-free active cosmetic ingredients. As the garments are worn, the compression activates the release of the microencapsulated cosmetic ingredients resulting in skin that is much softer, smoother, and more firm after just 28 days of continuous wear.  

The “New Mom” Line Includes:
Wasp Waist Panty: A new post-natal waist cincher exclusively created to help mom drop up to 1.2” around her waist in just 28 days. Impregnated with Lytess’s regenerating cosmetic formula to nourish, repair, and tighten the skin with a unique design to provide an immediate shaping effect around the tummy, hips, and buttocks. The fabric of the Wasp Waist Panty is infused with Copaiba to regenerate the skin; Mango Butter, rich in fatty acids (Vitamin E); Red Seaweed Extract to drain fat; and Japanese Pagode Extract to eliminate toxins. The high waist panty has a reinforced “V” shape, designed to flatten and compress the waist, hips, thighs, and bottom as it supports the back with tightening strips around the tummy and thighs to prevent it from rolling.  

Flat Tummy Brief:
The alternative to the high-waist brief and designed to promote post-natal comfort and provide extra support in the tummy after baby, Lytess’s new Flat Tummy Brief will rehydrate, tone, and repair the skin. During pregnancy, as the tummy is stretched, skin loses its elasticity and becomes dry and itchy. The Tummy Brief is infused with moisturizing Mango Butter (rich in Vitamin E) and Shea Butter to rehydrate and soothe the tummy. The Copaiba, Red Seaweed Extract and Japanese Pagode Extract work together to drain fat, increase tissue circulation, and eliminate toxins. The Tummy Brief is made with a breathable cotton gusset for personal hygiene and to improve comfort and fit. In just 28 days, studies have shown a .9” reduction around the midsection.

Lift Up Bra: Finding a great fitting bra can be a challenge to a new mom who wants to look and feel her best. Lytess’s new Lift Up Bra is designed exclusively to help reshape and lift up a new mom’s ever-changing breasts. The bra’s ergonomic cross-knit design improves back support with wide cushion-comfort shoulder straps. The bra’s soft fabric is infused with Lytess’s “Triple Action Complex” cosmetic formula which includes: moisturizing Sweet Almond for optimum hydration; Copaiba to nourish, repair, and increase skin firmness; and Elemi Resin to rejuvenate and repair delicate skin around the breasts. This comfortable and soft bra is perfect for every day or even active wear and allows mom to ‘perk up’ in complete discretion. Clinical tests on the bra have shown a 94% satisfaction in how well the bra supports the breast and back; and 90% satisfaction in skin firmness after 28 days.

Wasp Waist Panty
➢   Colors: White
➢   Size: S/M (6-12); L/XL (14-18)
➢   Retail Price: $65

Flat Tummy Brief
➢   Colors: White
➢   Size: S (6-8); M (10-12); L (14-16); XL (18-20)
➢   Retail Price: $60

Lift Up Bra
➢   Colors: White
➢   Size: S/M (30-32 A/B); L/XL (32-34) A/B/C; 2XL (34-36) A/B/C; 3XL (38) A/B
➢   Retail Price: $60

Available exclusively at: www.BareNecessities.com and www.blissworld.com

For more information, please visit: www.Lytess.com
 
Hi-res images are available upon request.

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About Lytess®
Lytess® ’s motto – “Don’t just look slimmer, be slimmer." A revolutionary line of cosmetotextiles which includes - Slimming, Corrective, Micromassage, and Hydration - that discreetly and comfortably firm your waist, hips, tummy, thighs, and arms, while giving you a more contoured look. Lytess’s popular line of unique shapewear and garments - designed in France - are embedded with microcapsules that continuously moisturize and smooth the skin and have been clinically proven to help you lose inches. The products’ microencapsulated, concentrated ingredients, which include essential fatty acids, natural vitamins and phytosterols, are released throughout the day from natural friction while wearing the garment – without breaking a sweat! As the microcapsules are released, they help to nourish the skin and reshape your figure. Due to the unique technology of Lytess, tests have shown the microcapsules to remain active up to 30 washings. Visit: www.Lytess.com