ESPN Broadcaster Mike Tirico To Present at Lunch Ann Arbor Marketing

Sept. 9, 2010 - PRLog -- Ann Arbor, Mich. -- LA2M is pleased to announce Monday Night Football announcer and FIFA 2010 World Cup ABC Host Mike Tirico as the featured presenter at Lunch Ann Arbor Marketing on October 20, 2010. Mike will be sharing his insight into the marketing of the World Cup and the rise of soccer in the US at this special event. http://la2m.org/events/mike-tirico-presents-world-cup-coverage-la2m

Mike Tirico is one of sports’ most beloved and recognized ESPN broadcasters. Viewers tune in to see him regularly on Monday Night Football, which garnered him an Emmy nod, and most ESPN NBA coverage. During Tirico’s impressive career, he’s covered numerous high-profile sporting events, including the Super Bowl, NCAA Final Four, College Football National Championship games, NBA Finals, NFL Draft and Daytona 500.

Supplemented with video clips and Tirico’s own stories from behind the scenes, this famous TV personality will join an already impressive LA2M Fall 2010 Speaker Lineup -http://la2m.org/articles/la2m-fall-2010-speaker-lineup - to talk about why marketing and branding in the World Cup has made it more successful than other soccer broadcasts in the US and the impact the World Cup will have in the future.

Tirico will recount first-hand his experiences at the World Cup, how the World Cup compared to other major US sporting events and how South Africa handled it’s most significant world gathering post-Apartheid. In addition, Tirico will discuss how ESPN played a role in increasing the profile of soccer, why the World Cup is more successful than other soccer broadcasts in the US and the future growth of soccer in America.

100% of the proceeds will go to Peace Neighborhood - http://www.peaceneighborhoodcenter.org/, a charity that provides programs for children, families, and individuals to discover options, enhance skill sets, and make good choices that lead to community involvement and self-sufficiency.

“Mike Tirico’s is an incredible guy, and we are so happy he is speaking at LA2M,” said Derek Mehraban, Founder of LA2M and CEO of Internet marketing firm, Ingenex. “I am sure the Ann Arbor community will support this cause, show up in droves to hear about the World Cup from Mike Tirico, and give generously to the Peace Neighborhood Center.”

Purchase tickets at Eventbrite in advance as this event will sell out:

http://world-cup-mike-tirico-la2m.eventbrite.com/

Ingenex Digital Marketing - http://ingenexdigital.com - is sponsoring the event and will hand out Vuvuzuela’s to the first 125 people who attend the event.

About LA2M:
LA2M is a 501c3 Non-Profit organization also known as Lunch Ann Arbor Marketing. LA2M is open to client and agency side marketing professionals, and anyone else who wants to learn about marketing. It’s a chance to exchange ideas and get to know other professionals during lunch in a relaxed and friendly environment. We are known for giving free advice to businesses and non-profits that attend our meetings. For more information and updates, visit http://la2m.org.
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