Joy Keys Text for Real with Bright Simons

Sept. 20, 2010 - PRLog -- Texting for Real in Africa with Innovator Bright Simons
---------------------------------------------------------

***DATE: Saturday September 25th, 2010

***TIME: 11:30 a.m. – 12:00 p.m..  ET

***GO TO: www.blogtalkradio.com/joykeys and listen to the show from your computer.

***CALL: 646-929-0368 to listen and ask questions from your phone.
-----------------------------------------------------------------------------------------------------


Bright B. Simons is a Ghanaian technology innovator, Development Activist and Social Entrepreneur. As the Director of Development Research at the award-winning African think tank IMANI (www.imanighana.org), and as the President of the mPedigree Network (www.mPedigree.Net), he works to promote innovation as the best response to Africa’s various developmental challenges.

His insights have been shared through the Economist, New York Times, BusinessWeek, the Financial Times, Asian Times, and the BBC, where he is a regular commentator for the World Service.

Bright is a Technology Pioneer of the World Economic Forum and a member of its Global Agenda Councils (the organisation's foremost expert body).

Bright invented a system for large-scale supply chains between 2004 and 2005, that has been successfully deployed by some pharmaceutical companies to protect their brands from counterfeiters, and by consumers to instantly verify the genuineness of their
medicines by means of a free text message. The concept is at the base of the mPedigree platform, arguably the most celebrated item of original technology to emerge from Africa.

Bright has consulted for the World Bank in the development of a new strategy for Africa, and for the West African Health Organisation in the context of the latter's recent wide-ranging policy on medicinal counterfeiting in the region. A TED and Ashoka Fellow, he is also both a Tech Award Laureate and a member of the Evian Group's Brain Trust at IMD, widely considered to be Europe's foremost business school.

In 2010, he became an Associate of the Archbishop Desmond Tutu Fellowship.

Website: http://www.imanighana.com/bright.html
Website: http://mpedigree.net/

---------------------------------------------------------------------------------------------------------------------

# # #

“Saturday Mornings with Joy Keys” is an interactive, live Internet talk-radio show that focuses on providing people with tools to enrich and advance their lives mentally, physically and emotionally. You can listen to archives of previous shows by going to http://www.blogtalkradio.com/joykeys.

Check out the podcasts with Singer Nneka, Actress Pam Grier, Oscar winner Director Bill Guttentag, Soap Star Victoria Rowell, Former CBS Anchor Mark McEwen and Stroke, Sweet Honey in the Rock, Filmmaker M. K. Asante Jr., Poet Nikki Giovanni, HIV/AIDS with AIDS activist Hydeia Broadbent, Diabetes with Singer Angie Stone, Domestic Violence with Women in Transition, and Living with Lupus with Mercedes Scelba-Shorte from America’s Next Top Model and many more.

For more information about “Saturday Mornings with Joy Keys” call: 267-288-7386 or email: saturdayswithjoykeys (at) hotmail.com.

Follow on TWITTER: http://www.twitter.com/joykeys. Become a fan on FACEBOOK. Download on iTunes.