New Paradigm for Physician Industry Relationships to be Presented at VIVA 10

Oct. 14, 2010 - PRLog -- Andover, MA. Primacea announced that physicians attending the VIVA 10 conference have been invited to the Primacea Clinical Leaders Reception on October 19, 2010.  The reception is being hosted by Dr. Gary Ansel, Dr. Bill Gray, Dr. Michael Jaff, Dr. John Rundback and Dr. Tim Sullivan.

Recent changes in the regulatory landscape have significantly altered the way pharmaceutical and medical device companies collaborate with physicians. While specifically focused on the companies, these changes have had dramatic effects on medical and academic institutions, which has resulted in challenges for well-meaning physicians engaged in industry relationships intended to advance patient care.

At the reception, physicians will discuss the ideas behind Primacea, an organization formed specifically to help physicians manage industry relationships in today’s increasingly complex regulatory environment.  A question and answer session will be held at the end to solicit input from attendees.

The reception will be held at ARIA CityCenter, Copperleaf Room #9, starting at 9:30 pm.

VIVA, Vascular InterVentional Advances, is the leading professional education conference in the field of vascular medicine and intervention.

# # #

Primacea, Inc. is the first organization dedicated to serving the best interests of physicians who advance medicine in collaboration with industry. Conceived by a physician, Primacea delivers comprehensive solutions for physicians who work to improve patient care. The company advocates for physicians, manages their compliance requirements, and provides complete back-office support services. Primacea Members are part of an elite group of physicians dedicated to integrity, transparency and compliance in all of their outside professional activities.

For more news and information about Primacea, visit http://www.primacea.com. The Primacea name and logo are trademarks of Primacea, Inc. All other companies and products referenced herein are trademarks or registered trademarks of their respective holders.