Pioneering membership scheme raises the bar for London’s discerning gastronomes

Jan. 20, 2011 - PRLog -- London, 18th January 2011: London’s growing food and drink cognoscente will soon be able to sample a new level of service from Tastour, the Wine Educator of the Year. Tastour’s Bon Vivant membership programme launches on 9th February and will offer subscribers a taste of the very best that the capital has to offer.

According to Tastour Founder, Kelly Bayliffe, Bon Vivant membership is a fast track to becoming one of the capital’s arbiters of taste. Members will be invited to exclusive events, secret supper clubs, and private tutored tastings. Tastour’s regular updates and tips will ensure Bon Vivants always have insider knowledge of the latest trends, hottest venues and be the rising stars of the restaurant world.

Subscribers will also receive a host of other benefits including up to 70% off the cost of regular Tastour events, free tickets to the popular monthly Tastour Tease (sociable mini-wine and beer tastings) and complementary entry to wine and food festivals – offering potential savings of up to £500. Annual Bon Vivant membership will cost £150
Tastour will continue to offer standard, open-access ‘Tastourian’ membership for free. Around 7,000 Tastourians have already discovered the delights of Tastour’s unique approach to educating people about food and drink. Innovative events such as Learning about Ethical

Diamonds and Cristal Champagne at a high-end jewellery shop, walking the Thames and finishing up with an Ice Cream and Liqueur Pairing Garden Party or tasting English Rosé in an English Rose Garden are offered as well as serious wine education courses and its flagship SpeedTASTING nights.

One member comments, “Tastour events blend serious food and wine education with fun and socialising in the same way as a master bartender blends the ingredients of a classical daiquiri – and you always finish up wanting another one!”

ENDS

Contact for further information:
Kelly Bayliffe, Tastour Founder
Tel: 0791 905 3064
Email: info@tastour.co.uk
Web: www.tastour.co.uk

NOTES FOR EDITORS

Tastour offers weekly epicurean events for Londoners and organises private parties for corporate and social clubs.

For more information and a full programme of future events, please visit www.tastour.co.uk or contact Kelly Bayliffe.

Tastour Social Networking sites
•   www.facebook.com/tastour      
•   www.twitter.com/tastour
•   www.meetup.com/tastour


About the International Wine Challenge (IWC) Awards
Regarded as the world’s most influential independent wine competition, the International Wine Challenge (IWC) Awards are the Oscars of the wine industry. In 2010 Tastour was shortlisted for Wine
Club of the Year and was awarded Wine Educator of the Year http://internationalwinechallenge.com/

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Tastour offers exhilarating experiences revolving around food and drink. Tastour also creates bespoke events for corporates and private parties