Chroma and TestEquity Announce Distribution Partnership

April 11, 2011 - PRLog -- Chroma Systems Solutions, Inc. and TestEquity LLC today announced a renewed distribution partnership that will significantly increase the availability of Chroma’s power test instrumentation and systems to diverse power electronics markets.

The new agreement will allow TestEquity to offer Chroma’s entire line of feature-rich, electrical power test equipment and automated test systems.  TestEquity’s charter will be to use its existing industry relationships and extensive database to launch and promote Chroma’s product offering.  TestEquity will begin promotional activities and distributing Chroma’s products to their territories immediately.

TestEquity and Chroma have renewed a partnership after a several year hiatus. “Renewing our agreement with TestEquity is an important step in expanding our sales activities in our markets, which multi-channel distribution has become increasingly vital,” said Steve Grodt, Chroma’s Marketing Executive North America. “We are sure that TestEquity will be a successful contributor to our continued growth by strengthening the awareness and acceptance of our brand throughout the industry.  Customers who look to TestEquity to fulfill their needs will benefit from this access to Chroma’s wide range of equipment, which are renowned for their accuracy and complex measurement capabilities.”

“This agreement allows TestEquity to strengthen our offering and grow our business through Chroma’s product line,” said Peter Kesselman, TestEquity Vice President Product Marketing. “Chroma has the world’s most extensive line of AC Power Sources, Electronic Loads, and related power testing instruments. Adding Chroma’s test equipment to our comprehensive portfolio strengthens our commitment to providing industry-leading solutions to our customers.”

Chroma is one of the industry’s leading providers of power and safety testing instruments and systems including programmable AC Power Sources and DC Power Supplies, AC Loads and DC Electronic Loads, Digital Power Meters, MultiMeters, Safety Analyzers, Hipot Testers, and Automated Testing Systems.  Their programmable measurement instruments and automated testing systems provide solutions for applications in Aerospace, Defense, Military, Automotive, Medical, Battery, Solar, Marine, and Regulatory Testing.  Customized systems and instrumentation for power supply test and characterization include architecture and platforms built to fit diverse bench-top, R&D, design verification and automated test system technical requirements and specifications.  Applications include testing of battery chargers, DC-DC converters, ATX and other types of AC power supplies, batteries, fuel cells, photovoltaic arrays and point-of-load voltage regulators.

About TestEquity

Since 1971, TestEquity LLC has prided itself in being a “customer first” company, providing premium service and innovative solutions to meet their customers’ electronic test equipment needs.  They specialize in the sale and rental of new and used test equipment.  This is accomplished by carrying a vast selection of models comprising millions of dollars of inventory.  TestEquity also manufactures its own brand of environmental chambers for temperature and humidity testing.  TestEquity conducts business with customers worldwide from their headquarters in Moorpark, California.  Visit http://www.testequity.com/Chroma for more information.

About Chroma Systems Solutions

Chroma Systems Solutions, Inc. is the North American business unit of Chroma ATE, the world leader in power testing instruments and systems.  With offices and manufacturing facilities located around the globe, Chroma is committed to provide excellence in product, service, and innovation.  Chroma Systems Solutions is located in Lake Forest, CA. Please visit http://www.chromausa.com for more company and product information or dial (949) 600-6400.

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Chroma is the largest worldwide provider of power testing instruments and systems including AC Power Sources, DC Power Supplies, AC/DC Electronic Loads, Digital Power Meters, Multimeters and Automated Test Systems. Chroma is located in Lake Forest, CA.