Erin DeRuggiero, CMO of Social Reality, Inc., Speaks at Digital Hollywood May 5

May 2, 2011 - PRLog -- LOS ANGELES, CA— Social Reality, Inc. (http://www.socialreality.com/), the leading connector of brands and non-profits in the virtual world, today announced that CMO Erin DeRuggiero will participate in a panel discussion at the Digital Hollywood Content Summit on Thursday, May 5 entitled:  “Dockside Chat: Brand Stewards Social, Cause, and the Brands that Make it Work.” The panel will take place at the Marina Del Rey Ritz Carlton from 12:30PM to 2PM.

Following is a complete list of participants in the dockside chat:

Moderator: Juan Devis, Director of Development, KCET  http://www.kcet.org/
Erin DeRuggiero, CMO, Social Reality  http://www.socialreality.com/  
Kamala Lopez, President, Heroica Films http://heroicafilms.com/
Lynn Hirshfield, Sr. VP, Participant Media, "Waiting for Superman", "Food Inc.", "An Inconvenient Truth" http://www.participantmedia.com/
Casey Caplowe, Creative Director and Co-Founder, GOOD, Inc.  http://www.good.is/company  
Justin Winters, Executive Director, Leonardo DiCaprio Foundation  

Topics of conversation are expected to include:  How can brands create an ecology of social engagement?  How can brands manipulate the commercial space and do good?  What is the relationship between old school grass roots organizing, and social media?  Is there still a need for taxpayer funded public media?

“Causes application, Social Reality’s largest client, reaches 150 million global, philanthropic facebook users.” Says DeRuggiero. We integrate brands into the application to create viral campaigns that are driven by simple one-click activities that generate donations.  We’re honored to be a part of a powerful social movement, where brands, micro-philanthropy and peer-to-peer promotion can create positive change in the world.  To date, Causes has raised $40 million dollars, distributed amongst more than 50,000 different 501C3 organizations.”

Complete agenda for the Digital Hollywood Conference in Marina Del Rey May 2 - 5 can be found here:  http://www.digitalhollywood.com/

To book an interview with Erin DeRuggiero, please contact:  Beverly Visty-Doman. Tel. +1-213-706-9321 or bdoman@dharmata.com.

Media Contact:
Dharmata Public Relations, Inc.
Beverly Visty-Doman
Office: 310-216-7895
Cell: 213-706-9321
Email: bdoman@dharmata.com

# # #

John Forrester & Associates Communications is an advertising, brand marketing and public relations agency in Los Angeles, CA.