Apothederm™ Stretch Mark Cream Featuring SmartPeptides™

Aug. 9, 2011 - PRLog -- Bothell, WA-Helix BioMedix, a dermatology biotech dedicated to bringing to consumers the latest in science to improve skin care, is proud to announce the release of their Apothederm Stretch Mark Cream featuring SmartPeptide technology.  Apothederm Stretch Mark Cream reinforces the skin’s fundamental support structures and helps to visibly repair existing stretch marks. This fast-absorbing cream formulated with patented SmartPeptide Heptapeptide-7 helps build collagen while reducing the appearance of red and silver stretch marks, all while smoothing skin’s texture.

According to Emedicine, approximately 90% of pregnant women, 70% of adolescent females, and 40% of adolescent males (many of whom participate in sports) have stretch marks (Striae distensae).  Stretch marks affect skin that is subjected to continuous and progressive stretching as increased stress is placed on the connective tissue due to increased size of the various parts of the body. Stretch marks may occur on the abdomen and the breasts of pregnant women, on the shoulders of body builders, in adolescents undergoing a growth spurt, and in individuals who are overweight.   (proof source: http://emedicine.medscape.com/article/1074868-overview#a0199)

SmartPeptides have been developed through years of research by Helix BioMedix. This technology is a new generation of patented, bioactive peptides that mimic precise amino acid sequences of the skin’s own natural protect and restore functions. These SmartPeptides are highly precise and work differently because they can target a very specific skin problem, such as the appearance of fine lines and wrinkles, loss of elasticity, loss of firmness and definition, appearance of darkened areas or general unevenness of skin tone, rough texture and thinning of the skin.

“At Helix BioMedix we take pride in developing some of the most technologically advanced ways to help topically treat your everyday skin concerns,” states Robin Carmichael, COO of Helix BioMedix. “We deliver high-tech skin care in effective, elegant formulations that help to restore and maintain the health and vibrancy of your skin.”

Apothederm Stretch Mark Cream provides an effective, clinical proven solution for weakened tissue and stressed skin due to growth spurts, rapid weight gain and post-pregnancy stretching. Inspired by nature and powered by science, the cream optimally blends four natural emollients: shea butter, cocoa butter, olive oil and highly moisturizing meadowfoam seed oil for a silky, fast-absorbing formulation. These emollients are blended with the power-packed action of their exclusive, patented heptapeptide-7 along with resveratrol, licorice extract, brightening amino acids, algae extract and other advanced ingredients that work to fade the appearance of stretch marks, nourish skin, even skin tone, improve skin texture and smoothness and protect skin to help prevent future stretch marks.

About Apothederm Products:
Helix BioMedix understands that what consumers put in their bodies and on their skin is important and their products are formulated with that in mind. Apothederm products are paraben and fragrance free, and dermatologist tested.

For more information on Apothederm please contact Jessica Burfield at Libra Design and Media, 608-577-9337, or jessica@libradesignandmedia.com.

Apothederm will be attending the Face and Body Expo in San Jose, California, August 27-29. Please feel free to visit their booth #542 for additional information.

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Helix BioMedix is a Seattle-based dermatology biotech company that develops the most advanced bioactive peptides. With more than 20 years of research and development, Helix BioMedix has patents on hundreds of products and thousands of peptides some of which are used leading skin care companies around the world. Apothederm by Helix BioMedix offers the most technologically advanced ways to topically treat consumer’s everyday skin concerns. The Company delivers high-tech skin care and their effective formulations treat underlying conditions to restore and maintain the health and appearance of skin. Apothederm products can be found online at http://apothederm.com/.