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Follow on Google News | Digital Jungle releases an innovative hospitality mobile application - mGuestDigital Jungle announced today the release of an innovative hospitality mobile application called, mGuest. This mobile application was developed for 4 and 5 star Asian hotels; noting the uniqueness required in usability, navigation style.
By: Digital Jungle Digital Jungle recognized a need to develop a cost effective and engaging mobile application for hotels in Asia. The hospitality sector is one of the most competitive industries in the World, the hotel industry is estimated to grow at a rate of around 15% over the next five years. In 2010, Asia-Pacific leads the hospitality market with an annualized RevPAR growth rate of 15.2%. mGuest, now offers hotels the means to create deeper and more meaningful connections with their guests while they stay in the hotel or away. This is a new channel that can increase brand awareness of the property and brand; offers an online functional e-concierge service and even facilitate bookings and in-room services. “I am excited at the release of this new application for hotels. Not only because it provides functionality for hotels but more for the very real value it provides for guests staying at the hotel. Imagine being able to do 360o walk around’s of your room before check-in on the way from the airport or getting informed about a happy-hour happening at the bar while you are in your room. These simple things will make the guest’s stay a much more pleasant experience.” Extra features of mGuest include, social media integration with (i.e., Sina Weibo, Renren etc), venue check-in, group buying and even add-on modules such as Events and Weddings. Elegantly useful, this mobile platform allows hotels to quickly customize, manage and easily update their mobile applications from the Digital Jungle platform. The mGuest application is available for iPhone™, iPad™ and Android™ platforms. For more information, please visit www.mguest.mobi. 1. About Digital Jungle Digital Jungle is a socially led digital marketing agency that is spun out of SinoTech Group in 2011. It is a branch of a leading social media technology and consultancy firm that has been helping brands to “understand the conversation” Digital Jungle creates online experiences that build businesses. Through taking a socially led, digital marketing approach that helps its clients build better brands by delivering business results through customer experiences. Digital Jungle combines the best thought leadership with specialised digital marketing capabilities to support our clients’ business needs, such as launching new products, repositioning a brand or participating in the social world. 2. For more information, please contact: Enida Wang PR & Communications Manager Digital Jungle Tel: +86 10 6561 5818 E-mail: enida.wang@digitaljungle.com.cn 3. Interviews: To arrange interviews with Dr Mathew McDougall, Founder & Chief Executive Officer, please contact Enida Wang. E-mail: enida.wang@digitaljungle.com.cn # # # Digital Jungle is a socially led digital marketing agency that is spun out of SinoTech Group in 2011. It is a branch of a leading social media technology and consultancy firm that has been helping brands to “understand the conversation” Digital Jungle creates online experiences that build businesses. Through taking a socially led, digital marketing approach that helps its clients build better brands by delivering business results through customer experiences. Digital Jungle combines the best thought leadership with specialised digital marketing capabilities to support our clients’ business needs, such as launching new products, repositioning a brand or participating in the social world. End
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