Tourism Indochina: ASEAN Tourism Ministers Meeting

Jan. 31, 2012 - PRLog -- Tourism Indochina: ASEAN Tourism Ministers Meeting
(Tourism Indochina: Date : 2012-01-26): The Cambodia Minister of Tourism attended the 15th ASEAN Ministers Meeting under the theme of “Tourism For A Global Community of Nations”. In the Meeting, the ASEAN Tourism Ministers express a high appreciation to the continued progress in implementing the Tourism Strategic Plan 2011 -2015 and also the commitment to foster the implementation the ASEAN Tourism Strategic Plan so as to hit the defined target and strengthening of the tourism product quality via standardizing and human resources capacity building.

Throughout the meeting agenda of ASEAN Tourism Forum, ASEAN Tourism Ministers have endorsed ASEAN Green Hotel Standard, Home Stay and Spa and rewarded 10 ASEAN Green Hotels Standard in the Kingdom of Cambodia including 7 in Siem Riep, one in Phnom Penh, one in Battambang and another one in Preah Sihanouk province. In addition, with the same shared goal, ASEAN Tourism Ministers have supported ASEAN Tourism Marketing Strategy 2012-2015, aiming to promote and develop ASEAN to be a competitive destination.

The Marketing Strategy mainly focuses on Indian and Chinese and Intra- ASEAN Travelers and remarkably ASEAN inbound tourist is approximately 79 million with an increase of 7.4 %. Tourists from Korean, Japan and china are about 12 million, 2.4 million from India, and 34 million from Intra- ASEAN travelers. ASEAN expect to register approximately 107 million in 2015.

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