Terry Murray to Appear at the Venice Florida International Book Fair & Writers Festival

April 4, 2012 - PRLog -- Performance Transformation, LLC™ (Venice, FL) announced today their founder and Managing Partner, Terry Murray, will be appearing at the Venice Florida International Book Fair & Writers Festival this Saturday, April 7th.

"It will be fun to attend the event right here at home," commented Terry.  "Venice is a lovely little secret.  One the last bits of Old Florida left.  It's great to support the Literary Society of our great little City on the Gulf!"

Terry's critically-acclaimed book, "The Transformational Entrepreneur" was recently cited in the March quarterly edition of the academic Journal for Economic Literature for its contribution in thought leadership and business practice.

The book signing and literary event will run between the hours of 10:00 a.m. and 4:00 p.m., Saturday, April 7, 2012 at Centennial Park in downtown Venice.

For more information on Performance Transformation, please visit: http://ignitingcreativityinbusiness.com.

© 2012, Performance Transformation, LLC™.

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Performance Transformation, LLC™ provides custom strategic and professional development solutions delivering creative, adaptive advantage for our clients. Our approach aligns and optimizes leadership, strategy, and organizational culture, igniting breakthrough performance.

The company's custom programs guide clients through an evolutionary process designed to cultivate authentic, transformational leadership, strategically leverage human creativity, and create an inclusive culture that resonates with their associates, customers, and community. Our comprehensive approach integrates the competencies of Emotional Intelligence with the constructs of Applied Behavioral Economics and draws upon peer-reviewed, published research exploring Core Mammalian Emotional Systems, Neurocardiology, Neurophysiology, Kolb’s Adult Learning Style Inventory, Performance Psychology, Human Creativity, and Quantum Physics in the workplace.