The Customer Service Team, LLC Launched to Support Established Pharmaceutical and OTC Brands

June 5, 2012 - PRLog -- June 5, 2012, Ramsey, NJ:  The Customer Service Team (The CST), a first-to-market syndicated, primary care, merchandising team, was recently launched to promote established prescription and over-the-counter brands in high-volume primary care group practices.  Responding to changing market dynamics in the pharmaceutical industry as a whole and in primary care practices in particular, The CST is a new type of service provider, offering increased time efficiency, flexibility and cost-effectiveness to pharmaceutical manufacturers.

The CST delivers product samples, promotional and educational information and waiting room materials.  The CST keeps its clients’ products front-and-center, enhancing their utilization while lowering promotional costs.  In addition, the team “pulls through” non-personal programs, such as digital marketing and education initiatives.

“This model is exactly what pharmaceutical companies with mature primary care products need at this time”, said Peter Dugan, Co-Founder and General Manager of The CST.  “This is an opportunity to maintain the relationship our clients have built with primary care practices, but in a new, more efficient way.  In addition, as digital and non-personal programs receive greater emphasis, The CST can help drive their utilization.”

The CST is a woman-owned business.

About The CST
The Customer Service Team, LLC (The CST) is a syndicated, primary care merchandising team.   The team brings brand resources to high-volume primary care group practices, delivering pharmaceutical and OTC product samples, literature and waiting room materials as well as supporting all non-personal and digital initiatives.  Focusing on maintaining the relationships pharmaceutical companies have built with primary care physicians, The CST provides a link to primary care practices through face-to-face interactions.  For more information, visit The CST’s website at:  www.thecustomerserviceteam.com.

Contact information
The CST
PO Box 725
Ramsey, NJ 07446
855-825-1337
www.thecustomerserviceteam.com