Jason Jefferson Set to Debut in Rocky Mountain Challenge Series

June 12, 2012 - PRLog -- Jason Jefferson will take a break from his shop duties at Gene Price Motorsports this weekend and get back behind the wheel of the Dave Reed Racing/Voli Spirits sponsored Ford Fusion at Magic Valley Speedway in Twin Falls, Idaho. Jefferson is set to make his first start in the CarbonX Rocky Mountain Challenge Series.

Jefferson is no stranger to the third-mile paved oval at Magic Valley having competed in several events in the now defunct NASCAR NW Tour. Jefferson has more than 100 wins on the regions short tracks and Magic Valley Speedway has been a good track for the Washington native who now calls Parker, AZ home.

"I have wanted to compete in the RMCS for years but have not had the right opportunity," Jefferson said. "Dave Reed has put together a really good team and this is a great chance for us to sort our new car out. Magic Valley is a fun little race track and the fans are some of the best."

The CarbonX Rocky Mountain Challenge Series is a racers series inverting the top 20 from qualifying for the feature race. "We know the car is fast but still need to work on a few things," Jefferson offered. "The RMCS is a great series and I look forward to their format. This race will be a good test for the team and I know Ty (Sunkel, crew chief) is up for the challenge and I can't wait to race this weekend."

While Jefferson will pilot the #15 entry, Dave Reed's enthusiasm for racing is propelling this team forward. "Jason gave the car a good run at Vegas I know he will be even better this weekend," Reed said.

"We know we have our work cut out for us," Jefferson offered. "We learned a lot about this car at Vegas and we hope we can give the Voli Ford a great finish this weekend."

Jefferson will also run this car in the Montana 200 in July and the G.E.T Rich 212 in August. "We want to let people know about these races," Jefferson stated. "Montana offers some great short track racing and both fans and competitors will enjoy the experience in Montana." For complete event details log onto http://www.montanaracewaypark.com.

The team will also compete in select SPEARS SRL Southwest Tour races the rest of season as well as participate in marquee events like the Nashville 400 in Nashville, TN and the Snowball Derby in Pensacola, FL later this year.

Dave Reed Racing has corporate partnerships with Voli Spirits, K&N Filters, Approved Memory, Eibach Springs, Fluidyne, Freight Train Peters Racing Engines, DJ Safety,  Gene Price Motorsports, HeadBlade, JDA, N2 Systems, Performance Radios, Ron's Rear Ends, RPMTV, Ringers Gloves, Whipz.

About Voli Spirits
Voli Spirits, LLC was founded in 2008 by Adam Kamenstein and is a privately held premier spirits company with offices in Los Angeles and New York.  In 2010, after two years of working with leading mixologists, vodka connoisseurs, and producers of distinguished spirits, Voli Spiritsvoli created the world's first and only line of low calorie fruit and fusion flavored vodkas - Voli Light Vodka. Voli is named after the meshing of Vodka and Light and is available in five flavors - Raspberry Cocoa, Espresso Vanilla, Orange Vanilla, Lemon and Lyte (original) electrolyte. Voli Light Vodkas are hand crafted by the master distillers of Roullet-Francas in Cognac, France and feature delicate blend of the finest multi-distilled wheat vodka, pure spring water, natural flavor and electrolytes. Voli Light Vodkas are on average between 25% and 40% lower in calories than the leading brands and are available in all major markets throughout the United States. In 2011 the Voli brand experienced triple digit growth throughout the nation. In a world where things add up, it's nice to subtract. For additional information please visit www.volispirits.com

About Jason Jefferson
Jason is a full-time team member at Gene Price Motorsports for driver Greg Pursley. Jason also acts as race day spotter for the 2011 NASCAR K&N Pro Series West champion. Jason is an accomplished driver posting over 100 wins in competition throughout the Northwest while claiming several track titles. You can follow Jason on Twitter @jjr97 or on Facebook.  

About Approved Memory
Founded in 2003, with over 40 years of experience in the memory industry, Approved Memory is a lead manufacturer of memory upgrade products. Through proven engineering, Approved Memory manufactures and designs virtually every memory upgrade available. Approved Memory provides the latest technology, extensive industry experience, and unparalleled sales and service support to supply their customers with the best product available to meet all of their needs. Call 949-216-9690 phone, 949-216-9695 fax or email the team at dreed@approvedmemory.com. Visit the website at www.approvedmemory.com.  

About DJ Shannon Enterprises LLC
From one-time press releases, event coverage, to a full season public relations campaign, we have a grassroots motorsports marketing program to fit your budget and needs.  Get started today by calling Derrick at 208/870-8066 or email derrick@djssportsmarketing.com