Virtual Command Grows Team with Channel Director

Aug. 8, 2012 - PRLog -- Success is clearly the goal for Virtual Command as they continue to expand their team with exceptional talent. Today, the company has achieved a new milestone with the addition of a major player in the software sales channel, spurring further growth to a leading team.

Beginning in August, Mike Ruff has joined Virtual Command as the Director of Channel Sales.

"We are very excited to have Mike join our team," said Bob Russo, CEO of Virtual Command. "He brings a wealth of knowledge and experience that will fast track our sales initiatives."

Ruff has a worthy record within the IT industry, with over 20 years of Information Technology sales experience in the hardware, software and IT systems space. He has recruited and grown business partner channel sales for industry leaders such as IBM, 3com, Informix and Shiva. In addition, Ruff has utilized his knowledge and experience in developing and growing revenue for a variety of sectors - from small, entrepreneurial organizations to industry giants.

"Over the last two decades, the channel has witnessed many changes and evolutions of partner and vendor ecologies, particularly in the IT space," Ruff said. "One thing remains constant - the trophy goes to the channel that understands how each stakeholder contributes to the chain of value that benefits the eventual end purchaser. When a sales channel completely understands how each partner adds value, real partnerships develop that generate real revenue growth for everyone involved. Our goal should be to establish the kinds of partnerships that benefit everyone."

In his new role with Virtual Command, Ruff will bear a large responsibility for the company's continued success as he drives business and revenue through new and existing business partners. His myriad of talents include strong technical knowledge, solution selling expertise, and the creation and execution of sales culture initiatives.

"Virtual Command is an exciting opportunity for the channel," Ruff said. "As virtualization, Infrastructure-as-a-Service, Bring Your Own Device and cloud enabled production applications make cloud computing a cost-effective proposition for the business user, Virtual Command brings it all together for the small business. Solution partners, independent software vendors, and managed service providers are looking for an innovative, integrated environment to deliver cloud computing services to their customers. And in turn, our partners will play a vital role in growing the markets where Virtual Command can have the most impact."

Originally from Georgia, Ruff graduated from Valdosta State University with a dual degree in Business Administration and Economics. He has been married for twenty-nine years to his wife, Suzanne, and they make their home northeast of Metro Atlanta. When Ruff isn't conquering channel markets, he participates in an inline hockey league and enjoys golf.

Ruff can be reached at (678) 252-0997 or via email at MRuff@VirtualCommand.com.

About Virtual Command
Virtual Command is a BYOD-enabled enterprise management and integration platform with end-to-end service capabilities that allows business end users access to all of their data and applications on any device – anywhere, anytime. Virtual Command has been engineered from the ground up to be hardware and software agnostic with cross-platform capabilities for the ultimate IT experience. Virtual Command is based in Atlanta, GA. For more information, visit www.VirtualCommand.com.

Press Contact
Heather Boothe
(404) 647-4585
HBoothe@VirtualCommand.com