Fresh Outlook for Central Coast Community College

Central Coast Community College is working behind the scenes to refresh its iconic lifelong learning brand in the most significant update in the College’s 30 year history.
 
Nov. 18, 2012 - PRLog -- The second largest community college for vocational training in NSW is working with local marketing and design agency, Brilliant Logic, to revitalise its visual identity and that of its business unit, Business Training Solutions.

The College’s Executive Director, Mallory Dale, shared her excitement about the soon to be released brand identities and the opportunities they present for the future growth of the College.

“We’re in the business of transforming lives through lifelong learning. Just like our students, the College and Business Training Solutions are constantly growing and evolving, and we want our brands to reflect that,” she said.

Ms Dale added that refreshing the image of largest and longest running community college on the Central Coast is no small feat.

“Over the last 30 years, the local community has come to know and trust our brand as a provider of quality adult and community education. So we know our existing identity is immensely significant for many people.

“We’ve undertaken comprehensive market research with employees, tutors, students, our social media community and our Board of Governance to ensure the new changes better convey who we are as an organisation and the values of our community.
“While our look is changing, who we are remains the same. We will continue to build the capacity of our community with socially inclusive learning opportunities that make a difference in our students’ lives,” said Ms Dale.

Central Coast Community College and Business Training Solutions will roll-out their refreshed brand identities in a launch campaign in December this year.

Community members can follow the College on Facebook or visit www.cccc.nsw.edu.au and subscribe to the College newsletter to be the first to see the revitalised brands
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Tags:Refresh, Community College, Brand launch
Industry:Education, Business
Location:Ourimbah - New South Wales - Australia
Subject:Features
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