Campground Owners of New York announce marketing award winners

Nov. 20, 2012 - PRLog -- Queensbury, New York – Campground Owners of New York (CONY), a trade association for privately owned campgrounds, honored three member campgrounds with marketing awards at the association’s awards banquet held during its 49th Annual Exposition for the Outdoor Hospitality Industry, at the Six Flags Great Escape Lodge & Indoor Waterpark, Queensbury, New York, November 3, 2012.

Awards were announced for the following categories: Website design; simple brochure, and mailer piece. An independent panel reviewed all submissions and picked the winners for each category.

According to Donald Bennett, Jr., President and CEO of CONY, campground owners are really getting savvy about the creative side of their marketing pieces.

Bennett remarked, “Each year that we hold this awards contest I see better and better marketing efforts from our campgrounds, including websites, digital promotions, and print pieces. The owners are working with our associate members and other experts in the design and marketing fields to take the best they have to offer in camping experiences, and using creative ways to make their parks attractive to consumers through their marketing pieces.”

The 2012 Winners for best marketing pieces by members of Campground Owners of New York are:

Best Website: Copake KOA, Copake, New York. Gary and Cathy Reinard, owners. The website was designed by Savannah Wolf. Copake KOA is situated just two hours north of New York City in the scenic and historic Hudson Valley Region, and has merited the KOA Founder’s Award for service and excellence. For more information about Copake KOA and to view the award-winning website, go to www.copakekoa.com.

Best Simple Brochure Design:  Lake George RV Park, Lake George, New York. The brochure was designed by owner David King with Kimberly Smith. It features an unusual cutout at the top of the front cover, with the Adirondack mountain range rising up above the rest of the pages. Lake George RV Park is a premier resort RV Park in the heart of Lake George (a popular tourist destination), with full-service facilities and an abundance of spectacular on-site recreation for the whole family. For more information about Lake George RV Park go to www.lakegeorgervpark.com.

Best Mailer Piece Design:  Rainbow Shores Campsites & Motel, Pulaski, New York. The direct mailer piece was designed by Taylor Communications of Fairport, New York, for owners Louis Petrocci and Laurie Bulluck. Rainbow Shores is located on the eastern shores of Lake Ontario, and is 10 minutes from world-class fishing in the Salmon River. For more information about Rainbow Shores Campsites & Motel, go to www.rainbowshorescampsite.com.

Find more campgrounds and RV parks at CONY’s website, www.nycampgrounds.com, or download a FREE mobile app for iOS and Android devices, keyword “NY camping.”

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Campground Owners of New York (CONY), headquartered in Pittsford, N.Y., was founded in 1963. CONY is an association dedicated to the promotion, growth, improvement and development of privately owned campgrounds in New York State. More information about the association and its campgrounds – including a free camping directory - is available at www.nycampgrounds.com and www.campcony.com.