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Follow on Google News | ![]() 13 Simple Reasons to Use a Neopost Envelope Printer for Outgoing MailWhen sending mailings to clients and prospects, businesses want to achieve the highest response rate at the lowest possible cost. Good quality envelope printers are one such method.
By: Neopost 1. Promote your business and generate extra revenue 2. Improve deliverability and open rates Boost response rates with personalised customer mailings and bring your marketing in-house. A professional and accurately addressed envelope is far more likely to reach the addressee and to be opened. 3. Add marketing messages An envelope printer can turn a blank envelope into a powerful business tool for prospects and existing customers alike and can generate extra revenue by printing sales and marketing messages onto the envelope. The message can be changed as often as required, quickly, economically and efficiently. 4. The power of colour Colour images and messages definitely drive more effective communications. Research proves that: • Information in colour is found up to 80% faster than black and white • Adding colour to a direct mail piece may increase response rate by up to 45% • Colour can increase learning & retention up to 78% • Colour is 80% more likely to be read than black & white 5. Improve staff productivity 6. No need to apply labels Whether for marketing activities or the monthly invoice run, you want your mail to get to your customers in the shortest possible time, with no mistakes. Envelope printer's overprint addresses on up to 39,000 envelopes an hour, avoiding the need to apply labels. You can even print on thicker documents such as magazines or newsletters. Envelopes printers (http://www.neopost.co.uk/ 7. Easy to install and set up Load the "Plug'n'Play" 8. Save money 9. Access Royal Mail postage discounts of up to 23.5% An envelope and address printer will ensure every envelope is machine readable and the address is positioned according to Royal Mail specifications. Properly formatted addresses help bulk mailings qualify for Royal Mail volume postal discounts, which reduce the cost of franked mail by up to 23.5%. 10. Reduce inventory and material costs Stocking overprinted envelopes and labels is expensive is wasteful. An envelope printer will reduce your inventory and waste by printing on-demand. 11. Take Control 12. Manage mailings in house You don't have to fit in with agency timings. With an envelope printer it can be managed in-house, so you can send what you want, when you want. 13. Added security No need to hand your database over to a third party. All mailings can be handled internally with an address printer allowing you to manage your customer and prospect database internally. To find out more visit http://www.neopost.co.uk/ Claire Dodds Neopost (http://www.neopost.co.uk/) 01708 714143 End
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