Working Smarter with Centralized Prepress Workflow

CUPERTINO, Calif. - April 20, 2013 - PRLog -- Today, producing and delivering consistent campaigns, collateral, and packaging on a tight turnaround can be a challenge. And needing to do it cost-effectively adds yet another level of complexity to the challenge. And what? You need ROI too? Help!

On time, on brand, and on budget
Well, the good news is, there is help, and it’s called centralized production, also known as a hub-and-spoke model or Center of Excellence. It can help you manage your assets, production quality, and budget, and make you a hero with your colleagues—all using a single, centralized process. By centralizing your prepress workflow (http://www.iointegration.com/inpress-prepress-software) and production processes, you can achieve:
Production transparency
Faster time-to-market
Improved access to assets (back to 1993!)
Lower production costs
Consistency in brand, and product and campaign deliverables
Timely global campaign execution
Zero mistakes, zero asset redundancy
Real-time failover system synching and remote access

In the past, centralized production was usually achieved by outsourcing all processes to a third-party vendor. While a step in the right direction, this solution often created other issues. Organizations were required to take a leap of faith, giving up day-to-day control over their processes and their brands. For many, this solution was less of a game-changer than it initially appeared to be. So are we back at square one? Not at all. Now you can have all the benefits of centralized production without sacrificing control via outsourcing.

IO Integration offers custom solutions that can automate and centralize your production processes right from within your own infrastructure. For more information on IOI centralized production solutions, please visit: http://www.iointegration.com/solutions/digital-asset-management