Wisconsin Events, Inc. Obtains New Client for Holiday Season

WEST ALLIS, Wis. - Dec. 9, 2013 - PRLog -- Locally owned Wisconsin Events, Inc announced the partnership with new client, James Candy Company, at the beginning of October.  Company officials and program managers were selected to meet on site at our new client's facilities to view new product lines as well as discuss expansion opportunities throughout the country.

This new partnership is expected to increase not only the revenue of our clients, but also projected to increase event count across the country over the course of the next four months. Holiday events representing Jame's Candy Company will be showcasing six gourmet fudge flavors in 250 retailers a day from October through January.  The fudge flavors include the number one seller, Pecan Caramel, along with Chocolate, Vanilla, Pumpkin Pie, Peanut Butter Chocolate, and Chocolate Walnut.  Each event is projected to generate approximately $14,300 in fudge sales.

About Jame's Candy Company

Joseph Fralinger took over a concession stand on Applegate Pier in Atlantic City around 1884, which is when he begun to perfect his very own taffy recipe. After toying around with a few flavors, he eventually had the most to offer with 25 different varieties.  In the early 1900s, Great-Grandma Fralinger added extra cream and butter to her caramel recipe ultimately resulting in the creamy and delicious Fralinger's fudge that is now sold nationwide.  The fudge is slow cooked in original copper kettles, stirred to perfection using all nautral butter giving it it's creamy taste.

About Wisconsin Events, Inc.

Wisconsin Events, Inc. is a local event based marketing firm located in downtown West Allis, WI.  It opened four years ago in response to the high demand for retail representation in the Greater Milwaukee Area.  Currently, WEI represents over 20 clients, ranging in all industries from gourmet foods and nutritional lines, as well as professional sporting teams and beauty clients.

Contact

To learn more about this partnership, please contact:

Meredith Settler, Brand Director