Lab Becomes Sitecore Solutions Partner To Help Marketers Deliver Personalised Customer Experiences

WOKING, U.K. - Nov. 22, 2013 - PRLog -- WOKING, 22 NOVEMBER, 2013 – Lab , digital agency working with lifestyle brands in retail, food & drink, health & fitness, marine, automotive, and aviation, are pleased to announce that they have become a Sitecore Solutions Partner.

Lab is an award-winning top 20 digital agency in the south of England, specialising in eCommerce, website design & development, and content management systems (CMS) to produce high-performance customer-focused websites to drive businesses forward and sales up.  With over ten years’ experience in website development, digital marketing, and web technology, Lab are experts in persona-based website design and conversion rate optimisation – making sure the website experience is targeted to the right customer groups for their clients, and making sure it delivers results – and the partnership with Sitecore will enable Lab to further expand its ecommerce and content management offering to clients looking to offer a personalised and engaging website experience for their customers.

Tom Head, Director, Lab, said: "Customers today want to visit a website and have their experience tailored to suit them – it makes it easier, more personal, more engaging, and they will return time and time again. Marketers are slowly coming round to understanding that their online presence and how they make customers engage with them can make a real difference to their bottom line. Sitecore will enable us to provide them with a highly advanced enterprise solution that responds and adapts to customer wants and needs and, most importantly, delivers results. We know this will be a powerful tool for our clients and are very proud to offer Sitecore as one of our web platform solutions."

Matt Pilgrim, Partner Manager, Sitecore UK said, “Lab is an impressive addition to our partner base. Their persona-based approach to website design and their proven expertise in conversion rate optimisation mean that they fully understand the potential that Sitecore brings in terms of helping their clients and prospects deliver amazing results via the Sitecore platform. We are delighted to have them on-board and look forward to working closely with them.”

About Lab

Lab is a design-led digital agency with strong tech credentials, based in Woking, UK. Lab’s services include digital design, e-commerce website development, mobile websites and apps, digital marketing strategy consultancy, and digital campaign management. Lab works with lifestyle brands in retail, food & drink, health & fitness, the motor trade, marine, and aviation. Clients include Lewmar, Subway, Oakhouse Foods, Vintage Roots, Tesco, and the NHS. Catch up with Lab at @LabDigitalUK (http://twitter.com/LabDigitalUK) or lab.co.uk

About Sitecore

Sitecore is a global software company that creates products to deliver the most relevant experience and content to customers at any moment of interaction and via any communications channel. Sitecore’s customer experience management platform combines proven web content management with customer intelligence to create a single view of a customer that drives meaningful interactions, increases conversions and builds lifetime customers. Brands, including ASOS, The FA, Manchester United FC, Virgin Active and Visa Europe rely on Sitecore to get and keep loyal customers who engage more and drive revenue growth. Learn more about Sitecore: http://www.sitecore.net/unitedkingdom

CONTACT

For more information, contact Lab on 0207 183 6668 or email media@lab.co.uk