Social Pulse™ launches Automotive Facebook Performance Report

SOUTH MELBOURNE, Australia - Dec. 1, 2013 - PRLog -- This report is a subset of the Australian Facebook Performance Report (https://socialpulse.co/australian-facebook-performance-report) and focuses on the ever-growing presence of the automotive industry on social media.

Using data from social media analytics tool Social Pulse™, with information analysed by the Online Circle Digital Agency Data team, the Automotive Facebook Report provides success benchmarks to increase your understanding of the strategies and tactics behind some of Australia’s most successful Automotive Facebook brand pages.

With digital now being a key factor in the car buying cycle, many brands are trying to identify how interacting with consumers and prospects as an automotive brand on social media will benefit them.

Does more engagement mean more sales? Understanding the lifetime value of customers who engage with automotive brands is crucial to the success of a social media presence. That’s why we have created this study; to start to benchmark the relationship between automotive brands in Australia and their numerical performance on Facebook.

The report reveals that Holden holds the number one spot for Facebook pages ranked by fans, with Hyundai Australia and Kia Australia placing second and third for the largest number of fans on Facebook. In terms of engagement, Mercedes-Benz is leading the way, with Audi Australia and Holden Motorsport coming in at second and third for the top automotive Facebook pages ranked by engagement.

This report is invaluable for social media agencies and automotive brands, providing you with numerical benchmarks across Australian automotive brands on Facebook. Along with the top automotive Facebook pages by fans and engagement, the Automotive Facebook Performance Report provides you with the most successful content in the industry and the frequency and time of day in which the top automotive brands publish their content.

To download the full report, click here to sign up for a free account with Social :  https://socialpulse.co/australian-facebook-performance-report/automotive