Intense Competition & Rapid Technological Changes affecting the Global Diabetic Food Market

LONDON - March 6, 2014 - PRLog -- TechNavio, the independent London-based global research firm, today announced the publication of its research report on the Global Diabetic Food Market. The report finds intense competition & rapid technological changes affecting the Global Diabetic Food Market. The analysis is for the forecast period 2014-2018.

As per research analysis, the Global Diabetic Food market is highly fragmented because of the presence of numerous small and large vendors. The vendors in the market are competing based on numerous factors such as price, quality, innovation, service, reputation, distribution, and promotion. The increasing vendor competition is leading to vendors reducing their product prices, which is negatively affecting vendor margins and market growth. Furthermore, any technological advances by any player in the market are affecting other products as obsolete or uneconomical.

This high vendor competition is leading to the industry witnessing an increased number of mergers and acquisitions, with the influx of private labels in the market. Therefore, to survive and succeed in a stiff competitive environment, it is becoming imperative for vendors in the market in distinguishing their product and service offerings through a clear and unique value proposition.

Some of the leading vendors in the Global Diabetic Food market include David Chapman's Ice Cream, Fifty 50 Foods, Nestlé SA, and The Great Nutrition. As per forecast, the Global Diabetic Food market will be growing at a CAGR of 10.43 percent by 2018.

To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentation, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the Global Diabetic Food Market 2014-2018 (http://www.technavio.com/report/global-diabetic-food-mark...), please send an e-mail to media@TechNavio.com

About TechNavio

TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.

TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.

TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global Diabetic Food Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

Decision makers and influencers in sales & marketing, strategy, product and R&D teams rely on research from TechNavio. We have a large and growing base of happy customers worldwide. Our customers include technology suppliers, end users, consulting companies, investment firms and research institutes.

Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.