Mobile Websites- Your Customers have Running Water and Electricity

March 6, 2014 - PRLog -- The Dark Ages are back.91 per cent of small business’ website are not accessible via mobile, 50% have no Social Media presence, God knows what percentage do not have any Web or Mobile Promotional Plan at all. Makes you think that most small business owners think there customers live in a cave. Well, Your Customers have Running Water and Electricity, and its best you get with the program!

"I think there is a world market for maybe five computers." -- Thomas Watson, chairman of IBM, 1943. "There is no reason anyone would want a computer in their home." -- Ken Olson, president, chairman and founder of Digital Equipment Corp., 1977. "With over 50 foreign cars already on sale here, the Japanese auto industry isn't likely to carve out a big slice of the U.S. market." -- Business Week, August 2, 1968.

“We have a Website no need to have a Mobile Site as well” Soon to be Broke Business Owner 2014

Yes folks all those famous comments had one thing in common and that was, within ten years of each famous quote being made the person that made it looked really dumb! With technology changing at Warp Speed the person making the Mobile Site comment is going to look even dumber a lot faster.

The simple fact is that the thinking behind all these comments was driven by the fact that many business owners think that their customers live in the dark ages. The fact is that our customers have more access to information, more access to marketing material, more access to reviews, reports, and testimonials than any time in history. And they can get all this information sitting on the Bus using their Mobile Phone.

For some crazy reason, the average Small Business owner thinks that his or hers potential customer sits down in front of a warm open fire, with a cup of hot chocolate and a warm Desk Top Computer and like an Intimate cosy moment starts searching the Big Screen to fulfil all there consumer desires!

WRONG! Potential Customers are now walking past, driving past, jogging past your business that is when they do the search, that is now the 21^st Century “Intimate” searching moment, and it’s done on 5 Inch Screen and it’s Mobile.

To make it easier the Smart Business Owners have gotten with the Program and made their Websites Mobile, but the smarter ones? They have realised the importance of the Mobile Site not being a cut down version of the Desk top site. They have realised it’s all about, “Call to Action”

They make sure that all the Information that potential customers needs is on their Mobile Site and available at a click of a button.

Social Media, Reviews, Contact us, Find Us, Picture Gallery’s, Menus, Promotions all there as the attitude the business has is that once a Potential Customer hits there business Mobile site? They are going anywhere else!

So Small and Larger Business Owners? Get rid of the Horse and Cart, throw away the Typewriter, turn off the Fax Machine, ditch the Mail Box Drop, you no longer need carbon paper its time to turn to seeeeeee the Light.