Exhibit Surveys Earns Expo Digital Excellence Award

Award Winner in Infographics and Visual Story-Telling Category
By: Exhibit Surveys Inc.
 
 
Award-Winning Inforgraphic
Award-Winning Inforgraphic
RED BANK, N.J. - April 1, 2014 - PRLog -- RED BANK, NJ – April 1, 2014 - Exhibit Surveys, Inc., (http://www.exhibitsurveys.com) the award-winning, leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry (http://www.exhibitsurveys.com/services) announced today that its fiftieth birthday Infographic has earned an Expo Digital Excellence Award (http://www.expoweb.com/digitalawards#.UzMHXM54Dbw) in the  Infographics/Visual Story Telling category.

The winning infographic was developed to graphically depict the evolution of Exhibit Surveys Inc. since it was founded in 1963 by exhibition research pioneer Richard K. “Dick” Swandby.  For example, the Total Buying Plans (percentage of attendees planning to make a purchase) rose from 34% in 1963 to 49% in 2013.

Alissa Algarin, senior project manager, developed the infographic content after interviewing Swandby and collaborating with the Exhibit Surveys team to unearth more of the company’s history.  Algarin also submitted the infographic as part of her CTSM (Certified Trade Show Marketer) (http://www.exhibitoronline.com/ctsm/) thesis, which contributed to her achieving CTSM certification at EXHIBITOR2014.  Algarin worked closely with Richard Benson of Moose Design (http://moosedesign.com/), to create the design.

“Our fiftieth birthday last year gave us an opportunity to reflect on all that we’ve accomplished as a company, and how research and measurement in the event marketing industry has evolved in the last half-century,” commented Jonathan “Skip” Cox, CEO and president, Exhibit Surveys, Inc.  “The infographic was an effective way to view our history using a clever graphical timeline. All of us at Exhibit Surveys are delighted to have won the Expo Digital Excellence Award, and proud of Alissa for her work in directing this project.”

Exhibit Surveys utilized the infographic as an element of its integrated marketing initiatives throughout 2013.

See the infographic, (http://www2.exhibitsurveys.com/l/31042/2014-03-26/tdh3/31...)http://bit.ly/OV9Jqe

About Exhibit Surveys, Inc.

Exhibit Surveys, Inc. has specialized exclusively in conducting research, measurement and strategic consulting for the exhibition and event marketing industry for 51 years.  The company has conducted primary research on more than 5,000 exhibitions and events and over 10,000 individual exhibits in all major segments of commerce on six continents.  Its clients represent all segments of the event industry, including exhibition organizers, exhibitors, private event organizers, suppliers, CVBs and convention facilities. For more information, follow Exhibit Surveys on Facebook (http://www2.exhibitsurveys.com/l/31042/2014-02-14/hq5p), Twitter (http://www2.exhibitsurveys.com/l/31042/2014-02-14/hq5m), LinkedIn, and visit (www.exhibitsurveys.com) or call 1.800.224.3170 . To download free white papers, go to www.exhibitsurveys.com/whitepapers.

Exhibit Surveys, Inc. and the Exhibit Surveys logo are trademarks and Be a Knowbody is a registered trademark of Exhibit Surveys, Inc. in the United States and other counties.  All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.

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Marilyn R. Kroner
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Source:Exhibit Surveys Inc.
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Tags:Trade Show Roi, Expo Awards, Marketing measurement, Exhibit Surveys, Marketing Infographics
Industry:Marketing, Research
Location:Red Bank - New Jersey - United States
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