Global Product Management Talk On Managing Internal Politics

SAN FRANCISCO - June 10, 2014 - PRLog -- What are some of the best practices when it comes to managing internal politics for product managers and marketers? Mike Gospe shares tales from the trenches including the best (and worst) advice he ever received as a product marketer, how to work effectively with people who don't report to you, how to best manage your boss, and how to smooth the road between product management, marketing, and sales. Mike is the author of B2B guidebook, The Marketing High Ground. His teachings and best practices have been put to use by product managers and marketers around the world. His newest online course, Mastering Product Positioning, was just released on Udemy.com.

Mike Gospe, Author, Strategist, Co-Founder, KickStart Alliance, is the featured guest joining host Cindy F. Solomon who is broadcasting live from Studio132 for the Global Product Management Talk on Wednesday, June 11 , 2014 at the simultaneous times of 10:00 AM Pacific Time, 11:00 AM MST Denver, 12:00 Noon CST Chicago, and 1:00 PM EST Boston.

Participants are welcome to listen live at http://www.blogtalkradio.com/prodmgmttalk and/or call in to talk on the show (323) 927-2957 and participate on Twitter by following @ProdMgmtTalk and using the hashtag #ProdMgmttalk (Best live listening quality is to call in to listen on the line during the show.)

Listen! http://www.blogtalkradio.com/prodmgmttalk/2014/06/11/mana...

Mike says, "Being a great product manager or product marketer takes more than just technical know-how. The secret is in knowing how to work and communicate with others. Unfortunately, they don't teach how to do this in school. I'm looking forward to sharing my insights with the Global Product Management Talk community!"

About Mike Gospe
J. Michael Gospe, Jr. is a noted author, accomplished marketing strategist, and corporate leader who understands what it takes to market and sell to today’s business-to-business companies. With more than 28 years of experience, his expertise is in integrated marketing and voice-of-the-customer programs.

Mike is also the co-founder of KickStart Alliance, a marketing and sales leadership consulting team. Mike's workshops, online courses, lectures, and services energize teams, helping them get “real work done,” while guiding them to the next level of marketing excellence.

Mike is the author of a number of books for business-to-business (B2B) marketers, including, Marketing Campaign Development, and The Marketing High Ground.

www.twitter.com/mikegospe
www.linkedin.com/in/mikegospe
http://marketinghighground.wordpress.com/
http://customeradvisoryboards.wordpress.com/

About Mastering Product Positioning Online Course
This course offers a thought-provoking approach to communication called positioning. Positioning starts with a value that needs to be communicated, whether about a product, a service, a company, an idea, or even a person. But, positioning is not what you do to a product. Positioning is what you do to the mind of the prospect. So, how do we influence that, exactly?

It starts with developing a positioning statement that unites and aligns your marketing, sales, product development, and engineering teams. This statement clarifies the value you offer to a specific target market. And to successfully execute against this statement, you not only need to be a marketing master, you need to be savvy in organizational politics and teamwork.
Register: https://www.udemy.com/mastering-product-positioning/?couponCode=AIPMM (discount included)

About Global Product Management Talk

The Global Product Management Talk is a top 10 business podcast on the BlogTalkRadio network. Regularly scheduled broadcast discussions of vital issues affecting professionals passionate about product excellence, product management, startups, marketing, innovation, and methodology. http://www.blogtalkradio.com/prodmgmttalk

Global Product Management Talk full hour with Host @CindyFSolomon @ProdMgmtTalk talking with thought leaders from the San Francisco Bay Area and beyond, including experts, startup practitioners, passionate product people forwarding product excellence. Broadcast recorded live at Studio132 by 6-time Emmy winner, BZLewis. Music courtesy of @BlameSally
http://startupproduct.com/global-product-management-talk/
Follow @ProdMgmtTalk
Hashtag #ProdMgmtTalk
Follow Us on BlogTalkRadio http://bit.ly/nbw9Yr
Listen on iTunes http://bit.ly/silH98
Android App http://bit.ly/tEeWFx
RSS http://bit.ly/IyCnJD
Twitter @ProdMgmtTalk
Sponsor: http://bit.ly/gF0Tt3
Speak: http://bit.ly/f4xAIW
----------------------------
Brought to you this week by:

Mastering Product Positioning Online Course by @MikeGospe Register: http://bit.ly/1hF18Fe (discount included) Additional Resources: http://bit.ly/1q0wKaN

Startup Product movement for product excellence. http://startupproduct.com @startupproduct
Career board: http://jobs.startupproduct.com

Startup Product Academy - Product Management Fundamentals 101: 4 week Summer Intensive, Oakland, CA: http://bit.ly/1px3N3r Choose from 2 sessions: June or July (Tues/Thursdays) Also offered at Tech Liminal, Product Therapy Tuesdays http://bit.ly/1nuwmBy
--------------------------------------
Webcast Digest
Daily, curated educational free online events for your continuous learning. @webcastdigest http://bit.ly/1arEtJg
--------------------------------------
Pipeline Virtual Conference and Hub for Innovative Product Development free: http://bit.ly/1pdckLk
--------------------------------------
Sales Enablement for Product Managers White Paper http://startupproduct.com/contondo
-------------------------------------
AIPMM
Association of International Product Marketing and Management (AIPMM) Founded in 1998, the AIPMM promotes worldwide excellence in product management education with trainings, certification and professional networking opportunities providing corporate members an assurance that their product professionals are operating at peak performance.
http://www.aipmm.com
AIPMM Webinar Series: http://aipmm.com/aipmm_webinars/
--------------------------------------
Broadcast recorded live at Studio132 by BZLewis http://www.studio132.com
-------------------
Music courtesy of @BlameSally http://www.BlameSally.com
-------------------
Disclaimer
Specifications are subject to change, without notice. While due caution has been exercised in the production of this document, possible errors and omissions are unintentional.